Digital Marketing Masters Podcast

Matt and James talk about how typing marketing tactics together, to bring people to a marketing hub can improve how all the parts function. Where is the hub? Find out. James is an accomplished, forward-thinking marketing professional with 30+ years of multi-disciplinary experience in marketing and marketing communications companies serving…

Find out the top three problems small law firms and most small businesses face when trying to grow their business with Coach and Attorney, Allison C. Williams. Allison Williams owns Williams Law Group, a multi-million dollar law firm specializing in matrimonial and family law, with an emphasis on complex Child Welfare matters which she scaled by…

Matt chats with Swire Ho #thepromoguy, who is a promotional product consultant at Garuda Promo and Branding Solutions. Our conversation is around why SWAG is a bad word, and using promotional products for valuable customer retention. Why it's "cheaper" and more profitable to retain a current customer than to acquire a new one as well a which…

It's like QVC or the Shopping Channel meets YouTube. Amazon Live Video is breaking influencers out of their YouTube, Tik Tok, Twitch, and Instagram Bubbles and bringing them into the Amazon ecosystem. Do you sell products on Amazon? Maybe it's time you connected with an Amazon Live Video Influencer. Are you an Influencer? Maybe it's time to…

Matt and Tobin chat about the idea of a continuous marketing strategy and his book, Ride The Tornado. Tobin Lehman is the founder of New North, an award-winning digital marketing agency dedicated to helping B2B technology firms grow. With over two decades of working with brands like Southern States, Pfizer, Thermo Fisher Scientific, Kimberly…

How does voice search change SEO? Could you have voice search on your website? Matt and Steve use their voices to chat about voice search. Specializing in strategic planning for multi-location and franchise SEO campaigns, Steve Wiideman, of Wiideman Consulting Group, considers himself a scientist and practitioner of local and eCommerce search…

Matt and Sean speak about storytelling, public speaking, and why it's vital that we are able to clearly and emotionally convey ideas. Sean Tyler Foley (Tyler) is the author of the #1 best-selling book The Power to Speak Naked and can help you confidently take the stage and tell your story. Speak Naked Book:…

Kevin Urrutia is the co-founder of New York-based Voy Media who specializes in creating for clients Facebook and Instagram ads that are sophisticated and super creative. Kevin's team is usually half on-site and half around the world. During the lockdown, they have all been working remotely. Kevin also has his own podcast - Digital Marketing…

Matt and Mercer, as he is known, talk about how to measure customer journeys with tools like Google Tag Manager, Analytics, and Microsoft Clarity, as well as tactics like conversion rate optimization and user recording. We also talk a little about baby chickens... Chris “Mercer” Mercer, co-founder of MeasurementMarketing.io, is a sought after…

Why do people overcomplicate marketing? It doesn't have to be that way. Today Matt talks with Tim Fitzpatrick who is an entrepreneur and business owner with expertise in marketing and business growth. He has 20+ years of entrepreneurial experience with a passion for developing and growing businesses. That passion served him well in operating and…