What 4 properties are going to change the future?
In Ep #40 we're talking about my obsession with podcasting, v4v and bitcoin over the past couple of years and what I realised that they all had in common.
Huge thanks to @ColeMcCormick (America+), @mcintosh (Generation Bitcoin), @genebean (Volunteer Technologist) & @adam (No Agenda) for supporting the show!
15% of this episode is going to Oscar Merry for his work with Fountain and helping me out with splits.
Value 4 Value Support:
Boostagram: https://www.meremortalspodcast.com/support
Paypal: https://www.paypal.com/paypalme/meremortalspodcast
Connect with Mere Mortals:
Website: https://www.meremortalspodcast.com/
Discord: https://discord.gg/jjfq9eGReU
Twitter: https://twitter.com/meremortalspod
[00:00:00]
Unknown:
What 4Properties are going to change the future. Welcome to another episode of the Valuefor Value Podcast. My name is Kyrinhost of the Mere Mortals Podcast,Mere Mortals Book Reviews and also this one whereI dive into the value 4 value model, where I try and helpcontent creators who are digital contentcreators, who want to monetisetheir product, to want to havea better, deeper connective experiencewith their audiences. And I want to explainbasically how this is going to happenin the future. Like I just said,with the four properties. Before I get intothe actual topic of today, I just want to reiterate,I am live on a Wednesday morning here in Australia,which is UTC plus ten, so it'll be midnightUTC on that boundary between a Tuesdayand Wednesday.
Please join. I would love to have you interacting and joining me for these liveexperiences. A chat will be comingsoon. I have not yetgot that set up yet and I'll be explaininga little bit more about whyI haven't got that set up in thein the future in the but it is coming,I can promise you that. So let's get into the maintopic today. No more waffle needed. What are the four properties that are goingto define the future? And this is a reallyfunny one because I, like I mentioned in the episodebefore this episode 39, I was kind of explaining, you know, I've just have allthese thoughts in my mind and I need to do thisbig presentation.
And so I've done a coupleof forms of this now. I did one which I talkedabout in episode 394 of the Mere Mortals, and I actuallywent to a Bitcoin meet up not too long agoand did a condensed versionof this presentation. I thought, You know what, this is probablya better way of presentingthese four properties in this kind of condensedversion. I was goingto string it out over a couple of episodes,but I went, No, let's do thisfour properties. So what are thesefour properties and why are theyimportant? Well,I think they're important because they're a linkbetween these three things which have just capturedmy attention over the last three years and which I really dothink are goingto change the future and change itfor the better.
So these three things,so obviously podcasting, the value for valuemodel and Bitcoin, but you know, I'm doing two of them right nowat the same moment, talking about the value of a value through the,the method of podcasting and the way that I help,you know, keep myself afloatand pay for cost for this showis through Bitcoin. So we've definitely gotthis strong emphasis on these three thingshere. And I was I didn't know what it was, but I was justcontemplating. I went, you knowwhat, these three things, they seem to have these core aspects to them,which I think make them valuable,which make them useful and which are what I thinkthe future is trending towards.
And when I say the future,I just mean in general, what do humans want? What enables us to get uswhat we want best, I guess. And I think these fourproperties help do it. So the four propertiesjust listing them off a decentralisedor decentralisation of self sovereignty,of being permissionless and a value transfer. And I am somewhatof a stickler sometimes for four definitions.I think it helps a lot. And so I'm going to give a couple of definitionsof this so decentralised. This is when agents have the abilityto act locally and so agents in this casecan be, you know,just entities of any sort.
It could be animals,it could be us humans, it could be our thoughts,it could be ideas, it could be A.I. robots doesn'treally matter what it is and the ability to actlocally and on. This is on the groundin your local area. One of the things whereI first originally heard about decentralisationwas in an army context and they wanted to havethe people on the ground the abilityto act locally. So instead of havingthis chain of command going all the way upto the supreme commander of the the Allied forcesor whatever it is, and that personmicromanaging and saying, you know, these people over hereshould do this,this army should do this.
No, it was like, no, we shoulddecentralise this. And then allow the individuals on the groundwho are seeing things vibrantly as they'rehappening and going, you know, it'snot a great idea to storm that beach. We could goaround the side and this will resultin way less casualties and will get the job donebetter. So it's this idea of having, okay, you'renot going to be able to manageeverything from top down and and make the worlda perfect place. You know, the world isjust too dynamic. There's too many thingsgoing on where you can't havethe central authority and, you know, decentralised.
What's the opposite ofthat? Well, centralised. You can't havethe central authority dictatingfrom the very top and going all the way downand and having useful outcomes. And we've seen this inlarge scale of governments trying to do thiswith money. It typically tends tobreak over the long term of governmentstrying to control the markets economy. Looking at the U.S. here,you know what happens? Well, pricing signalsget all out of whack and thingsdon't tend to work. So decentralisedthat is what that one is self-sovereign anti. So this is having the exclusive controlover a moral right now.
Typicallythis is in the idea of a a body or an identity and we'll be talking aboutwhy in this case it's more in ideas and speech when when we apply itto podcasting. But this is just the ideabasically. Well, who has the right to say what you wantto do with your body if you want to getyour ear pierced, who should say you canor can't do that? If you want toget a tattoo, if you want to havean abortion, if you want to physicallytransfer yourself to another country,if you want to live somewhere else,you know who has the right to to do that.
Now, typically we wouldall say, well, the person with the concept consciousness,so myself, yourself, but this is justwhere we go. We start tolook at some things and we go, okay, what happenswhen when people don't have this exclusivecontrol over a moral right and once again,bad outcomes tend to to come in place,We have people resenting the other personwho's telling them what they should do. A funny littlestory here was my dad grew up in a Seventh Day Adventist church herein Australia in the 1950s. All his family, his family was very deepinto the community because my grandfatherwas the pastor and I remember my dadtelling me how, you know,it was so restrictive of what especially womencould and couldn't wear, you know, piercings.
Oh, absolute no,no tattoos, Absolute. No, no, no. Any addressthat shows a bit of skin, you know,if you're going to show midriff nowadayslike you see nowadays. No, no, no, no, no. And so, you know, what typically happened in this environmentwas was the the kids would act outand they would act out and then even kind ofcrazier and harder manner. And that's gettingslightly off topic. So I'll bring it back in. But definitely notbeing able to be Self-Sovereignhas has some downsides. And I think having that for yourself leads you to having a better lifeand and optimising for the human growthand flourishing permissionless.
So this means the definitiondoes not require consent or thoughtsor authorisation. You know,this is somewhat related to the self-sovereignaspect where it's basicallyjust going, okay, hmm. I, I would ratherdo things which I can just do by myself. I don't have to havesomeone telling me what I canand can't do if I want to. You know, like I was saying, travelto another country. Do I need to addwhat is it? Is it better to have people saying I canor can't do that? I'm more in the aspect of everyone should be ableto do whatever they want within thethe caveat here, the reason of it'snot hurting someone else.
This onceagain can get into a a tricky topicof okay, well, some people will say,you know, not getting a vaccine is is harming me. I'm I think that thatlogic can extend too far and so I won't get intothat either. But basically,I think being people being able to dowhat they want to do is something that is goingto encourage human flourishingand make things better because people knowwhat they want to do. And trying to stop that is just a whole messin itself. The last one is valuetransfer. So this is moving valueto another geographic locationto a person or an entity.
One of the fundamentalaspects of of human humanity, to be honest,is just being able to barter is to is to recognising,okay, you know, one man's trashis another man's treasure. And so you can have trade where both partiescome out better. Once again, this requiresthe mentality that the world is not a zerosum game. So essentially, if I takesome money from someone that's that or I get some valuefrom someone that I'm necessarily taking it from them,that the net sum is always goingto be, let's just say $1 quadrillion. If I get in a 100,000 of that,that means that there is 100,000 less for someone else to have, whichI think is incorrect.
I don't think the the long span of human historysupports that. So in this case, value transfer is justbeing able to recognise value is very subjective. People value different thingsdifferently and that we can actuallyhave a better world by having value transferand once again being able to move thisin a and a way which is easier, betterand stronger and faster and all of thosesort of good things. Okay, so we'vegot our four properties and if you're lookingat your screen now, I've set up a little chart, a tableshowing how these four, four properties accessible viathese these three three thingsthat I've been focusing on podcasting on the value for valuemodel and Bitcoin.
So I'll tryand get into these in a relatively quickmanner. So I'm not taking up too muchof your time, I suppose. So let's startwith decentralised. Podcastingis decentralised and one of the thingswith decentralised is in a when I'm applying itto these things, it it's kind of a metaphorin that the agents have the abilityto act locally. So this is the people consuming or using this,this, this topic. So podcastingvalue for value bitcoin, but there is typically onethe central authority of not dictatingbut of being able to access to, to look at.
So in the case of audio, the audio is availableanywhere. So this has always beenmy motto for my podcasts. I want it available anytime,anywhere for anyone. Anyhow,I just want to get it out as, as broadlyas possible. So this by necessity,means I'm going to be trying to get it on all ofthe different indexes that are out there. I am trying to make it as easy toaccess or I will put the, you know, links to audioon my own website. I will try and keepthe file sizes down so people in othercountries can get it. I will make surethat I won't have paywalls or anything like that so people can just get itanywhere, any time.
But how are they goingto get it? Well,through the RSS feed. So there is thiskind of one central place which I control. But for the peoplewho are wanting to access it, to use it, they can get itanywhere that they want. And this iswhy RSS is so great. They can get it on any of the podcastingapps, they can get itthrough my own website. There are if the good thing aboutthe RSS feed is once again I can control it. And this isgetting into the the self-sovereign aspect,but I, I can have that. And so I'm not limitedto people who are just on YouTube,for example, and then they get kickedoff YouTube.
Well, their videois not available anywhere any time at any place. No, it's only on YouTube. And then you've got this another access point ofis that permissionless? No, not really. I'm mixing thingsup a little bit here. So we'll try and tryand stay on point. The value for value model. So how is thatdecentralised? Well, I havemultiple supporters, so I'm not beholden to onesponsor, I'm not beholden to oneadvertising company. And if you're following the podcastingindustry at all now, you'll know thatthere's kind of probably an economicdownturn coming.
And what happens with thatis that the companies who are doing advertising,who have the products, they cut theirmarketing budgets. So that means podcastersor content creators, they there's just going tobe less money flowing in through the system. And so if you have just one of thoseor two of those, you're really going tostart to feel the pinch. If you look at Jupiter Broadcasting,who I'll talk about later, they had a couple, one being the node,and Leonard has just said, now wewe can't support you guys. We can't. And whenI say support, we can't put ads with you and payyou because we just don't have the money.
We need to run a bitleaner and meaner. The good thing with valuefor value is I have multiplespotters. I have just anyonewho tunes into my show. And this can jump up into, you know, the relatively smallfor this show because it's new, becauseI don't do it that often. The stats wise. I didn't even checkfrom the last episode. I imagine it's maybe 100people listen. And if you have a show like No Agendawith Adam Curry, where you've gota million people tuning in, that's a potential, potentiallya million people who can helpsupport the show. Very, very differentand leaves you not as as at risk with with thesechanges that can come to broad scale economics,which no one can control.
Once again, I and the kind of source of that,the source of truth is my pitch and my ask. And that can bevery different. So some people, they can be focusingmore on the money, Hey, I need money to helpsupport me do this podcast for others. It can be, hey, I would rather actuallyjust have your your you, you support thisby telling another person, by sendingin some feedback, by helping me set upthis technical thing that I don't knowhow to do. What I do on this showis kind of a mix of that, but it's it's very muchup to me as well. And once again, getting tothe self-sovereign aspect, I can kind of controlhow I want to do that with Bitcoin.
This is where we see it's very decentralisedin terms of there's nodes, there is miners,there's developers and all of these people kind of work in harmonyand they have their own reasons fordoing what they're doing. But no, there'sno central authority saying, okay, this is how many bitcoinsare going to be be spread outand it's going to go to these people. And if you get in early and know about it,you can have this march. And so you don't have any of this kind of like insidertrading or any any peopletrying to rip off any other peoplein the sense of doing it in a real underhandedkind of sneaky manner.
Sure. The scams and thingslike that out there. But in this case, we're talking,okay, decentralised. Everyone is able to accessit at their own point. I can act locally and helpsupport the network by setting up a nodeby actually contributing to thethe code of of Bitcoin or by mining it myselfwith a miner and contributing to the kind of securityof the network. Once again, all of this hasa single point of access, which is thethe longest chain. So in this casethat is the that is the one that people follow mostbecause it's the by kind of by definition,it is the one that's had the most securityapplied to it.
And and this is wherewe go, okay, awesome. This is a decentralised money. No onecan control this money. It is controlled by thethe majority suite. We've got those threeaspects. Let's jumpinto Self-Sovereign. So for the podcasting, I can sell first orI can go with the company. The good thing about being self-sovereign, or it's more about having the abilityto do it, whichI think is important. So with all threeof these things, I have the abilityto sell first, or I can go with a company with the valuefor value model. I can choose how I want to do my ASP,or I can just just take from otherpeople and say, What is this person doing?How they doing that?
And there's no censorshipfrom anyone, so there's no advertiseror a sponsor saying, Oh, you have to do thisbecause, you know, you can't really say that about our producton the show or we really want youto say this way. No, I'm completely sovereign with the kind of income streamI'm getting in from from this. And in this case, there isno one single entity which can tell me, Hey,you can't do this, or you should should dothis or shouldn't do that. And then with Bitcoin,you can be your own bank. You can say, You know what, I want to have controlover my money.
I'm comfortablewith the risks and trade offsthat come with that. Much like storing gold inyour own house is has some risksand trade offs. With that, You haveto keep it secure. You have to knowwhat you're doing, but you also havea lot more control. And so if you want to sendthat money anywhere in the world,you can do that. If you want to not beat the mercy of a bank randomly just cuttingoff your access because a weird thing happened and someone sent you moneywho they shouldn't have. Or perhaps, you know, you've got an activist friendor perhaps you have a friendwho's gone to jail.
Perhapsyou've gone to jail and now you'recut out of the system. There'sa lot of different ways where having selfsovereignty of your own moneyis very, very useful. And now if you've travelled around the worldenough, you'll see that there'smany countries where the money is just sodistorted by politicians, by people in powerthat the small person on the ground,they don't have any real say in what happens. Permissionless. So the three aspects here with youwant to do podcasting. Look, all you need is amic and internet access. It isreally, really easy to be able to do that with the value for valuemodel.
There's no gatekeepers. So once again, there'sno one telling you, hey, you can't do thisor you can do that or you can't say thisor you can't say that because it's it'spermissionless. I can I can just ask forwhat exactly what I want. And then with Bitcoin,you can earn, buy, sell and transact in it. So you can definitelysee how this is permissionless. There is no banksaying no. You're only allowedto withdraw $2,000 per day instead of whatever amountyou want. No, we don't want yousending money overseas. Another classicexample for me is I wanted to buy a shirt from some podcastersin the UK, and you know,just to support them out basically. And they didn't really have a a store or anythinglike that set up.
And so I just did it through my own bankto their bank. Man, what an absolutenightmare of, of trying to,to send them 25 or 30 AUD, whateverit was a tiny amount to the UK, you know,practically brothers that you knowI'm their offspring from the bad offspring,the convict offspring. And it was justan absolute nightmare. That was itcertainly wasn't permissionlessbecause I had to basically find outthis guy's bank, the exact locationof his branch of the bank, his name, his wife's name. It was just such a tediousprocess. Whereas with Bitcoin, you know,you don't have to do that.
All you needis Internet access and a little bitof software and you can buy, selland transact however you wantwithout someone saying no, you can or can't do that. The last one hereis the value transfer. So this is the spread ofideas, info and unfiltered individual truthfor podcasting. So I'm being ableto transfer value through this digitalmechanism in the easiest way possible. And this. No, once again,it's it's power barrier. Ellis There'sno people saying you can or can't do this. There is value transferin the spread of ideas and peopleseem to want this because podcastingis very, very popular.
The value for value model. The great thing withthis is it recognisessubjective value. So the value transfer sees that okay, it'snot about money, money, money is greatand very helpful. And I'll be talking a lotabout this and the valuefor value model, but a lot of it alsois that it's subjective. I can ask for help from my audience through many,many different mechanisms by showing up to a liveevent like, you know, doingmy laundry, you know, like literally if it was aif I was a struggling or if I was perhapsoverseas and travelling and I had a listener,it was like, yes, sure, I've gota laundromat or I've got a spare room,stay with me for a bit.
But that sort ofsubjective value is so much more greaterthan than any money can, could, could try and replicate. And then the last one herewith Bitcoin is it's the three mainfunctions of money. So value transfer,you know, a big part of that ofthis is money that is valuableof of deciding what is a a moneyand it solves these it it suits these three main functions of money which is being a store of value,a medium of exchange and a unit of account. And so Bitcoin is really, reallygreat at value transfer. So I think this wasslightly a bit more heavilythan I wanted to, but I really did wantto get to this aspect.
Okay, There arethese four properties of these three thingsthat I really care about, and I think that thesefour properties are very, very usefuland that they are what gives these the podcasting valuefor value in Bitcoin, the value they use and just in the way thatthe world is changing, I mean, it'schanging all the time. But the recent trendsI think of, of seeing more platforms,trying to shut things down like Spotifywith trying to create kind of a walled gardenof podcasting, of banks and other financial means,kind of I feel that being a bitmore restrictive nowadays then in comparisonto 210 years ago and then with Bitcoin of, well, we'll just see what happensfrom all the money printing, from COVID, from basically a group ofindividuals deciding how money will will.
And this can be inany country basically you know,the US has the the Fed in Australiawe've got the Reserve Bank was the yeah there's all sorts of all sorts of thingsgoing on. So those are my fourproperties. So this is going to kindof form the basis of some of the diveinto each of these podcasting valuefor value and Bitcoin more in these laterepisodes. But I really didjust want to highlight whyI think these three things are super valuable and I thinkthese four properties somewhat show that. So thank youfor joining me for that. Let's jump into the Booster Graham Lounge and we can thanksome people for supporting the show.
Welcometo the value for Value Boostagram Lounge. Okay so in the BoostagramLounge. So it's been a reallynice start because I have haven't started this show. You haven't done itfor two years. It was like nine monthsor something like that and just kicking it offstraight away, it was super,super amazing. So I want to thankeveryone. So let's jump into it. So we've got CarlMcCormick one here. So this is Cole McCormickfrom America Plus podcast, and you're going to noticethat a lot of the people bursting in are podcastersbecause this is a show for digitalcontent creators.
So this is going to bethe type of people who are findingthis most useful. But if you have otherpeople who are interested in it,just in the concept of it and more on the listenersideas of supporting, hey, I would love for you to share thatwith them as well. So Cole, he goes,I need to get better at my value for valuepitch. It's a whole new aspectto growing a brand. I feel like there needs to be a compilationof the strongest pitches so people can simplylisten. Then experiment 5492So totally sent using fountain. You know what? I think that'sa pretty good idea, mate.
I did somethingsort of similar to this on the very lastepisode of season two, which was kind ofgoing over everything that I'd learnt inin that season. So I've got it here. Lessons from across18 episodes. It was highlightingyour ethics, using a fee to showto transfer people to and to your main content of just you straight uppersisting of using other value for valuemeans if necessary of going live to incentivise,incentivise boost. That'sexactly what I'm doing. Slingsats and be generous. That was from Americaplus himself. So I did a full episodewhich was kind of a a condensationof a lot of the that was more the tactics.
But yeah, I have not doneone of the actual pitches themselves. That might be an idea of whereI can just create a whole bunch of clipsfrom my favourite shows that I think do it really welland yeah, maybe I can put them allin an episode. So yeah, thank you, Cole. I'll, I'll consider that.Oh, that's a lot of work. But I Yeah, and I'm not sure I'll be able to do thatlive, but maybeI can just do that as the final episode or,or the second to final episodeor something like that. Thank you very much. Much appreciate it,my friend. We have McIntosh here.
So this is from theGeneration Bitcoin podcast and it says Greatstart to the new season. Go podcasting 2.0 in bracketsV for V in brackets and then McIntoshat the end 21,000 Satoshis sent using fountain. Oof,that is a big number. Thank you much McIntoshmy friend. What that does for him is we have a leaderboardhere, so this value for valueshow is somewhat under the Mere Mortals brand and basicallyall the boosts that come inacross the various shows. I calculate them upand I put them in a leaderboard,which you can go find it Miyamoto's podcast dotcom slash support.
And with thata rather large boost there that lifts him upto pretty close to a shot. So when someone reaches100,000 satoshis, we send thema memorial shot. And if you're boostinginto this show, you're very muchin the running for that. And we only havea limited number of shots. I think there's probablyabout 15 left. So yeah, if you send in,you know, a straight up hundred thousand boost to this show,we will send you a shot no matter where you arein the world. So, yeah, just,just keep that in mind as you'reboosting in bigger, bigger numberswill get you closer to getting a shot as well.So very, very cool.
Thank you. Mackintosh We've got tohear from Gene Bean these were both sentusing Castamatic, which is a very decentpodcasting app as well. And he saysthanks for the V for V pitchtips for my show. I do have a pitchat the end of each episode now,but was already thinking it was time to update it. I'm going to take your advice and apply itto my episode, scheduled to come out onAugust 1st, 4096. That is a 4K boost,a four kilobyte boost. Thank you very much.Jean Bien. That is his show. As the volunteertechnologist, I'm keen to listento that episode and see how you do that.
Yeah, it's it's it was a great pointthat you mentioned. I have not been doing thatfor my own conversations in mere mortals, but I'm thinking of branching off of that into a separate podcastfeed, and in which case I would like tostill do value for value in those episodes, especiallybecause I'm kind of putting the guestsin as a split as well. So it's a great way of meeting showcaseand other people. Okay, valuefor value works. And you know, if you come onmy show, you'll get paid and yeah,so I think that's a, that's a useful thingthat you've brought me on to there.
So I will definitely be probably experimentingwith that in the futurefor myself as well. As faras topic suggestions, I'd love for youto do an episode on V for the musicthat takes into account Wavelike Music Sideproject. The splitkit and Value time split. Definitely, Definitely. My friend, I didn't have thisin my full presentation that I was doing, but with the comments likethis I will definitely I will definitely doan episode on that. It's a big thing. And as I said, the show is for digitalcontent creators. It's notjust for podcasters. And I think value forvalue is going to change all of the mediums.
So this is music, this is written text,this is spoken audio, and I evenbelieve video as well. And so I will, yeah, 100%. I'll do an episode on that probablya little bit later. So it'll probably bearound episode 50 something. But by the time I do that and that's another 4Kboost, once again, getting him up on thatleaderboard that we haveon the on the website. So we have Adam Curryhere. Adam C 1999I think that's him. I don't knowwhy he'd have 1999. I love this seriesexclamation mark 25,000 set sentusing fountain. Thank you much that very, very muchAdam Curry the podcast.
It's always just astounding to mewhen the guy invented podcasting is like,can coming in and listening to my ownlittle podcast here. It's really,really gratifying. Thank,thank you very much. Adam.Here's well above the hundredcase limit so he is yes so he has alreadygot a t shirt so thank you for that. And yeah, and that makes hima baller booster as well. I'm not bigon the inserting of noises and theand things like that. Like I mentionedin the pre show I just havethis kind of crappy mixer which I boughtduring COVID times and I plan on travellingnext year and just the all the tech that is required for that.
And I feel it kind of breaks upthe show as well. So unfortunately I won't have jingles for you, but you'll just have toimagine it in your mind. Yes, butthank you very much, Adam. And we've got a live onehere this is the first not first live boost,but it might be the first live boost to. So it's so we've received a boost that has occurredduring a show, but it was two outsidethe show level, whereas I'm guessing this is onethat Chad has sent through to the actual live stream. So, Chad, you were the first booster to the mere mortalsin general, and you're now,I'm pretty sure, being the firstlive booster as well.
So, man, you just come in, man, is he takesall the first is too good Chad if boostingin the present to the past to hear thisread in the future which will thenbe the present and then an emoji looking upand thinking, Hmm. Hmm. 5000 sets sentusing castamatic. Okay, well,I'm not actually sure if custom supportsthe live tag. Let me quickly jumpover the here and see. I don't think it does. So maybe he isn't the firstboosting to the live. Actually to the live as ofthis moment, which is. Oh, man, that's a shame.But thank you. Thank you so much, ChadF for sending that in.
And yeah, I'll try and try and make it lessconfusing in the future. So I'm not talkingabout the future, the past and the present,all that the at the very same time. So that is the valuefor value section,the booster grams. And this is for thosewho are wondering what are,what are these things how peopleare sending this in. Basically these are thingsthat are happening in the actual podcastingapp itself. So this is someone who islistening to the show and they're going, Oh,I really like this show. I'm goingto send in some a message. And with that message is a payment of satoshis,which is Bitcoin.
Think of it just as money. To be honest. And to do this, you'll have to probablythe easiest way at the momentis going to Fountain Dot FM or the Fountainpodcasting app because you cankind of earn sets from listening to showsso you don't even have to figure outhow to, you know, set up a debit card to get moneyin the form of Bitcoin and then be ableto send it through. So everyone who'swho's listening to this, I would just say check outme models podcast dot com slash support againbecause in there as well I'm going to give some detailed explanations ofof how you can do this and yeah thank you thank you everyone for for sending inand this is a core aspect of the valuefor value model.
You need to acknowledge people who are sending you messages, who are sendingyou support so that they hear their namesbeing read on the show and go like, Yes,thank you, you know, you've received it.He acknowledged it. So I and receivedyour value. And I thank youvery, very deeply for it. So one of the things I'm going to try doing in hereis also having profile picturesor people's faces or perhaps their shows andand showcasing it on the screen in the chapter art as well as a as athank you to and kind of tryingto trying to do a little experimenton my part to see okay if I include theiractual pictures in the in the chapter images as wellwill that I don't know incentivise people more toto to help boost in and help support the show.
So this is going to nowjump us on to our TIPS section. So I kind of referredto this in the first episode of season three,episode 39, the last one, but I'm planning on addingan extra two kind of sectionsinto this. Numberone will be the tips. So this is just atip that I found from this last weekthat I think is useful, that you could perhapsthink as a content creator or perhaps as a listeneras well. And I always also want to do kind of some apphighlighting, so highlight an app that I thinkis doing something cool. So you can know, okay, this is howI can use this app and and whatnotand then get onto the a value for valueright at the end.
So the tip section, one of the thingsthat is essential about value for value is experimentationand copycatting. And I just mentionedwith the experimentation, I'll be doing so in the boostagramLounge, you'll see all the people who havesent in some value. I'm going to create alittle compilation of them and put them on the screenand I'll order that by the amountthat they've sent in and the bowl of boostersright at the front more, more featured prominently. And so that'ssuper essential. And taking what other people doing isis also critical. And I talked about thatthat was the whole of what seasontwo was about.
One of the things I wouldrecommend is check out what Chris Fisheris doing over on his show Office Hours. So Chris Fisher I've had him on the MereMortals podcast, a linkto that conversation in the in the chapter images hereand in the chapters. And he's got a wholebroadcasting network. And as I was mentioning, the Linode is kind of pulling awayfrom the advertising. And so he's trying to move to a more valuefor value model. Now he's got this one show called Office Hours,which is, you know, by his standards,a relatively smaller show. It's not listened toas much.
I think he said he has a couple of thousandpeople tuning in. And this is show whichalways kind of struggled with advertising as well. It didn't reallymake sense to have it. And What he is going to dois he's got this interestingmethod of helping to fund it. So his costs for thata lot more than than I'm doing for my own kindof hosting here and and for the for the timeand, and things like that. Because he's got a full onaudio editor. He's got other peoplejoining in a co-host and you know, he is just further alongthe journey than I am. And what he's doing isbasically they will put outan episode and then for the next episodeto to be released, they need to it's kindof needs to be unlocked.
And so they've gota supplement of 1,500,000, which is about I think I think he said it was about 400and something US dollars. That's about how much it cost to to create his showand you know compensatingpeople for time and then for the audio editingand and things like this and so they won't releasethe show until they've got 1.5million sets come in. Now, this isreally interesting because, you know, howis he going to do this? How is he going to while obviouslythere's an incentive there for peoplewho are listening to to contribute,to try and get to this kind of crowdfunding the next episode, the interesting thingis, okay, how is he goingto try and remind people if they get stalledon a million sets and people aren'tsending it in, how is he going to to make it to people'sattention and be like, you know, it'sjust another 500,000 sets?
If you just helpcontribute to this, you can, you know,get to the next episode. Well,thank you. Obviously. And I think this is it's going to bea real interesting draw as toas to how he does it. So, yeah, this is just one of the ones where I'll sayjust check out office hours and see whatthey're doing, because I think this isthis could be a another typeof gamification if you want to call itlike that. Or another wayof incentivising people to help to, to contributeto a show whilst also being verybusiness like about it. You know, he's got a number that he needsto reach for it to make sensefor him to do this.
And if that number justdoesn't get reached,while maybe it's just not a notgreat product or it's not a productthat people want, i.e. a show and, you know, maybe that's a good signalfor him to go, you know, maybe I shouldn'tbe doing this show. Maybe it's it'snot worth it. So that is oneof the tips. I would say just checkour office hours and see whatthey're doing. My app highlightfor the week. I want to highlightFountain. And one of the things that Fountain doesreally well is, isthis kind of gamification is rewarding peoplefor their helping to supportto contribute, to interactwith these booster grams and not just have ita solitary listening experience for for youas the listener, but also to contributeto the shows.
And so one of the thingsthat happened this last week wasI sent in a bowl of boost. I sent in 222,222. It's a row of ducks. It's one of my favourite numbers and I sent this into the Podcasting 2.0 show because I, you know, all ofthis is only possible through Adamand Dave's help. So I wanted to contribute in a big way backto, to that. So in terms of dollaramounts, that is about 100 100 AUD, So 75 USD,something like that. And one of the coolthings is each week fountain will they've kindof sponsored up with this company called Bit Refilland so the two baller boostersfor this last week.
So the two that were for this last weekwere for myself and funnily enough another person sendinginto the office hours show whose name isjust Bring it up here was Marceland he boosted in 150,000 sets nowto the office hours show. And so both of us received a $50a bit refill voucher. So this is being able touse this voucher to to buy gift cards,to use it on Amazon or eBay or something like, you know, kind of thatinternational type deal. And I just thinkthis is really cool. I think this isa great way of incentivising peopleto send in. I mean, you know, with $50 usthat that kind of means my boost not only really supporteda show, but it wasn't as costlyfor me as well.
You know, I've kind of got like ait only was $25 in total. So I think this isactually something you could gamify as wellif you want it, if you like really wanting to send in a large amountto a show you could just be looking at. It's like, Oh, I could kind of offsetthis myself if I wanted to, and if I did itthrough the fountain up, which once again fountain will get a, a split of, of that money because they're helpingto provide the service. So I think that's really, really interestingand cool of them. And you knowthere's some other added benefitsfor Fountain as well, just along with being a agreat podcasting app they you know, so so just tuning in, I actually quite enjoy the experienceof using it.
But if you're boosting in via fountain,you're helping to not onlypromote myself, my show on their internalchart system. So if you go to FountainDot FM charts, once again, it'sthis kind of gamification. It's this leaderboardsort of seeing like, Oh, this show is rightat the top, which is a great signalfor going, okay, a lot of people are likingthe show, They're listening to it,they're boosting it. MaybeI should tune into it. So that is a great signal, but it's also for yourselfas well. I'm on the top of theBaller booster list, so it's kind of likea little bit of credit.
I can be like, Yeah,you know what? I'm a ball booster. I, I help supportthis show greatly and I'm top of the charts.Check me out. So I think I think that doinga lot of cool things. One of the thingsI also want to mention about value for valueis the transparency. And so I want tobe completely transparent and about a decisionI took when I was it was probablyabout a year ago when Fountainwas sending out emails to people who were obviously using the appa lot who'd some time interacting with them, and they were kind of doing a crowdfundingand saying like, you know, you can help contribute to fountain,you can become a I a part owner or somethinglike that of the business from as little as a littleas little as $1,000.
And the funny was,you know, I looked at that and I went,You know what? I think this probably would be a good investmentbecause I do believe Fountain's doingreally cool things and, you know, I've met Oscara couple of times digitally, and I thinkhe's a smart guy. I know hishis co-founder as well. Nick, once againdigitally. And I looked at this and,you know, it was probably a goodinvestment decision, but it's oneI wouldn't be able to make and then never be ableto talk about. FOUNTAIN again in a truthful manner, because thenit would kind of be like I'm incentivised to talk about themmore than others, because if more peoplestart using it, then, you know, my investment could growor something like that.
And so that was onewhere I would just went, Yeah, no, I won't,I won't be able to ethically be ableto invest in that company and then be able to highlight Fountainjust like I have done. And so I think it's useful to just acknowledge that, you know, if someone's using the value for value model, the transparencyaspect is huge. It doesn't I don't think it worksif you if you'reif you're kind of hiding the amounts,if you're not, if you're thanking people but not thanking themand in showing how much you're gettingin, there's just something about it,which I think is is so useful to the audience to create that kindof genuine connection.
And they can realise like,Oh, okay, Kyron's not talking about Fountain becauseit's making himself rich. He's talking about it because he thinks it'sa really cool product and because they're doingawesome things. So I just wantedto highlight that up right at the endhere in my app highlights. So getgo check out Fountain. The last section here is myown value for value pitch. And so I talked about Oscar married just before,and one of the great things about himis that he is he cares about podcasting and he cares on anindividual level as well. So I kind of know him,but I see the the telegram chatwhich he set up for the beta testersand people are using itand he he responds almost immediatelyall the time.
He's is really,really great with that. And even when I reach outto him with some problems,like last week, I was struggling withgetting Todd Cochran's value informationto kind of stick in the in the value feedwhich I use, I use fountain as as my kind ofsplit mechanism for my wallet. And it kind of wasn'tsticking in there. And then this happenedrecently with the memorial showas well. And I reached out to him and he got backalmost instantly. So for this week,I want to thank him for that contribution to to helping me out and to making this showbetter.
And so I'mgoing to put him in as my 15% splitfor this week. So, you know, 15% of whatever you boost intothe show is goingto directly to Oscar and in this case,Oscar himself, because I've gothis actual wallet address. And yeah, this is as a bigthanks to him for helping me outindividually. So very,very cool for that. The other pitch thatI wanted to ask was, okay, if you're going to boostand something, maybe you can havesome suggestions. Are there any more thingsthat you think of that can satisfythese four properties of decentralisation,of being self-sovereign, of being permissionlessand having value transfer?
If it's a a company thatkind of runs on of these these four properties,if it's a another idea system, ifit's an Internet protocol, if it's things like this,I would love for you to, to highlight that outbecause that is probably somethingI'm very interested in. It's obviously kind of dominated my life is these last couple of yearslearning about podcasting and podcasting2.0 of value for value and of Bitcoin. So I would love to, to,to send that in. And just taking off fromChris and what he's doing, I'm not going to I'm going to release these episodes weeklyno matter what.
But for this showto be self-sufficient, my, my kind of outlay of this for the amount of episodes I'm planning on doingfor this season, I would probably need about 45,000 sets,I think, per week for it to make sense for thethe hosting costs. So I think that's a cooltarget. We can aim for last. We well and truly got tothere. We got probably about 60,000 I would say, fromfrom all the generous contributors that we had. So that'san amazing start. So thank youeveryone for doing that. And yeah, let's, let's,let's aim for 45,000 and see if we can keepthat up and and help to to contribute and pay just, just for the hosting costsalone for, for myself and for the valuefor our show.
So thank youeveryone for joining in once again, this was Kyrinhere from the the Mere Mortals brand. And I yeah, I just really,really do appreciate everyone tuning in. And until thenext week. Chao for now
What 4Properties are going to change the future. Welcome to another episode of the Valuefor Value Podcast. My name is Kyrinhost of the Mere Mortals Podcast,Mere Mortals Book Reviews and also this one whereI dive into the value 4 value model, where I try and helpcontent creators who are digital contentcreators, who want to monetisetheir product, to want to havea better, deeper connective experiencewith their audiences. And I want to explainbasically how this is going to happenin the future. Like I just said,with the four properties. Before I get intothe actual topic of today, I just want to reiterate,I am live on a Wednesday morning here in Australia,which is UTC plus ten, so it'll be midnightUTC on that boundary between a Tuesdayand Wednesday.
Please join. I would love to have you interacting and joining me for these liveexperiences. A chat will be comingsoon. I have not yetgot that set up yet and I'll be explaininga little bit more about whyI haven't got that set up in thein the future in the but it is coming,I can promise you that. So let's get into the maintopic today. No more waffle needed. What are the four properties that are goingto define the future? And this is a reallyfunny one because I, like I mentioned in the episodebefore this episode 39, I was kind of explaining, you know, I've just have allthese thoughts in my mind and I need to do thisbig presentation.
And so I've done a coupleof forms of this now. I did one which I talkedabout in episode 394 of the Mere Mortals, and I actuallywent to a Bitcoin meet up not too long agoand did a condensed versionof this presentation. I thought, You know what, this is probablya better way of presentingthese four properties in this kind of condensedversion. I was goingto string it out over a couple of episodes,but I went, No, let's do thisfour properties. So what are thesefour properties and why are theyimportant? Well,I think they're important because they're a linkbetween these three things which have just capturedmy attention over the last three years and which I really dothink are goingto change the future and change itfor the better.
So these three things,so obviously podcasting, the value for valuemodel and Bitcoin, but you know, I'm doing two of them right nowat the same moment, talking about the value of a value through the,the method of podcasting and the way that I help,you know, keep myself afloatand pay for cost for this showis through Bitcoin. So we've definitely gotthis strong emphasis on these three thingshere. And I was I didn't know what it was, but I was justcontemplating. I went, you knowwhat, these three things, they seem to have these core aspects to them,which I think make them valuable,which make them useful and which are what I thinkthe future is trending towards.
And when I say the future,I just mean in general, what do humans want? What enables us to get uswhat we want best, I guess. And I think these fourproperties help do it. So the four propertiesjust listing them off a decentralisedor decentralisation of self sovereignty,of being permissionless and a value transfer. And I am somewhatof a stickler sometimes for four definitions.I think it helps a lot. And so I'm going to give a couple of definitionsof this so decentralised. This is when agents have the abilityto act locally and so agents in this casecan be, you know,just entities of any sort.
It could be animals,it could be us humans, it could be our thoughts,it could be ideas, it could be A.I. robots doesn'treally matter what it is and the ability to actlocally and on. This is on the groundin your local area. One of the things whereI first originally heard about decentralisationwas in an army context and they wanted to havethe people on the ground the abilityto act locally. So instead of havingthis chain of command going all the way upto the supreme commander of the the Allied forcesor whatever it is, and that personmicromanaging and saying, you know, these people over hereshould do this,this army should do this.
No, it was like, no, we shoulddecentralise this. And then allow the individuals on the groundwho are seeing things vibrantly as they'rehappening and going, you know, it'snot a great idea to storm that beach. We could goaround the side and this will resultin way less casualties and will get the job donebetter. So it's this idea of having, okay, you'renot going to be able to manageeverything from top down and and make the worlda perfect place. You know, the world isjust too dynamic. There's too many thingsgoing on where you can't havethe central authority and, you know, decentralised.
What's the opposite ofthat? Well, centralised. You can't havethe central authority dictatingfrom the very top and going all the way downand and having useful outcomes. And we've seen this inlarge scale of governments trying to do thiswith money. It typically tends tobreak over the long term of governmentstrying to control the markets economy. Looking at the U.S. here,you know what happens? Well, pricing signalsget all out of whack and thingsdon't tend to work. So decentralisedthat is what that one is self-sovereign anti. So this is having the exclusive controlover a moral right now.
Typicallythis is in the idea of a a body or an identity and we'll be talking aboutwhy in this case it's more in ideas and speech when when we apply itto podcasting. But this is just the ideabasically. Well, who has the right to say what you wantto do with your body if you want to getyour ear pierced, who should say you canor can't do that? If you want toget a tattoo, if you want to havean abortion, if you want to physicallytransfer yourself to another country,if you want to live somewhere else,you know who has the right to to do that.
Now, typically we wouldall say, well, the person with the concept consciousness,so myself, yourself, but this is justwhere we go. We start tolook at some things and we go, okay, what happenswhen when people don't have this exclusivecontrol over a moral right and once again,bad outcomes tend to to come in place,We have people resenting the other personwho's telling them what they should do. A funny littlestory here was my dad grew up in a Seventh Day Adventist church herein Australia in the 1950s. All his family, his family was very deepinto the community because my grandfatherwas the pastor and I remember my dadtelling me how, you know,it was so restrictive of what especially womencould and couldn't wear, you know, piercings.
Oh, absolute no,no tattoos, Absolute. No, no, no. Any addressthat shows a bit of skin, you know,if you're going to show midriff nowadayslike you see nowadays. No, no, no, no, no. And so, you know, what typically happened in this environmentwas was the the kids would act outand they would act out and then even kind ofcrazier and harder manner. And that's gettingslightly off topic. So I'll bring it back in. But definitely notbeing able to be Self-Sovereignhas has some downsides. And I think having that for yourself leads you to having a better lifeand and optimising for the human growthand flourishing permissionless.
So this means the definitiondoes not require consent or thoughtsor authorisation. You know,this is somewhat related to the self-sovereignaspect where it's basicallyjust going, okay, hmm. I, I would ratherdo things which I can just do by myself. I don't have to havesomeone telling me what I canand can't do if I want to. You know, like I was saying, travelto another country. Do I need to addwhat is it? Is it better to have people saying I canor can't do that? I'm more in the aspect of everyone should be ableto do whatever they want within thethe caveat here, the reason of it'snot hurting someone else.
This onceagain can get into a a tricky topicof okay, well, some people will say,you know, not getting a vaccine is is harming me. I'm I think that thatlogic can extend too far and so I won't get intothat either. But basically,I think being people being able to dowhat they want to do is something that is goingto encourage human flourishingand make things better because people knowwhat they want to do. And trying to stop that is just a whole messin itself. The last one is valuetransfer. So this is moving valueto another geographic locationto a person or an entity.
One of the fundamentalaspects of of human humanity, to be honest,is just being able to barter is to is to recognising,okay, you know, one man's trashis another man's treasure. And so you can have trade where both partiescome out better. Once again, this requiresthe mentality that the world is not a zerosum game. So essentially, if I takesome money from someone that's that or I get some valuefrom someone that I'm necessarily taking it from them,that the net sum is always goingto be, let's just say $1 quadrillion. If I get in a 100,000 of that,that means that there is 100,000 less for someone else to have, whichI think is incorrect.
I don't think the the long span of human historysupports that. So in this case, value transfer is justbeing able to recognise value is very subjective. People value different thingsdifferently and that we can actuallyhave a better world by having value transferand once again being able to move thisin a and a way which is easier, betterand stronger and faster and all of thosesort of good things. Okay, so we'vegot our four properties and if you're lookingat your screen now, I've set up a little chart, a tableshowing how these four, four properties accessible viathese these three three thingsthat I've been focusing on podcasting on the value for valuemodel and Bitcoin.
So I'll tryand get into these in a relatively quickmanner. So I'm not taking up too muchof your time, I suppose. So let's startwith decentralised. Podcastingis decentralised and one of the thingswith decentralised is in a when I'm applying itto these things, it it's kind of a metaphorin that the agents have the abilityto act locally. So this is the people consuming or using this,this, this topic. So podcastingvalue for value bitcoin, but there is typically onethe central authority of not dictatingbut of being able to access to, to look at.
So in the case of audio, the audio is availableanywhere. So this has always beenmy motto for my podcasts. I want it available anytime,anywhere for anyone. Anyhow,I just want to get it out as, as broadlyas possible. So this by necessity,means I'm going to be trying to get it on all ofthe different indexes that are out there. I am trying to make it as easy toaccess or I will put the, you know, links to audioon my own website. I will try and keepthe file sizes down so people in othercountries can get it. I will make surethat I won't have paywalls or anything like that so people can just get itanywhere, any time.
But how are they goingto get it? Well,through the RSS feed. So there is thiskind of one central place which I control. But for the peoplewho are wanting to access it, to use it, they can get itanywhere that they want. And this iswhy RSS is so great. They can get it on any of the podcastingapps, they can get itthrough my own website. There are if the good thing aboutthe RSS feed is once again I can control it. And this isgetting into the the self-sovereign aspect,but I, I can have that. And so I'm not limitedto people who are just on YouTube,for example, and then they get kickedoff YouTube.
Well, their videois not available anywhere any time at any place. No, it's only on YouTube. And then you've got this another access point ofis that permissionless? No, not really. I'm mixing thingsup a little bit here. So we'll try and tryand stay on point. The value for value model. So how is thatdecentralised? Well, I havemultiple supporters, so I'm not beholden to onesponsor, I'm not beholden to oneadvertising company. And if you're following the podcastingindustry at all now, you'll know thatthere's kind of probably an economicdownturn coming.
And what happens with thatis that the companies who are doing advertising,who have the products, they cut theirmarketing budgets. So that means podcastersor content creators, they there's just going tobe less money flowing in through the system. And so if you have just one of thoseor two of those, you're really going tostart to feel the pinch. If you look at Jupiter Broadcasting,who I'll talk about later, they had a couple, one being the node,and Leonard has just said, now wewe can't support you guys. We can't. And whenI say support, we can't put ads with you and payyou because we just don't have the money.
We need to run a bitleaner and meaner. The good thing with valuefor value is I have multiplespotters. I have just anyonewho tunes into my show. And this can jump up into, you know, the relatively smallfor this show because it's new, becauseI don't do it that often. The stats wise. I didn't even checkfrom the last episode. I imagine it's maybe 100people listen. And if you have a show like No Agendawith Adam Curry, where you've gota million people tuning in, that's a potential, potentiallya million people who can helpsupport the show. Very, very differentand leaves you not as as at risk with with thesechanges that can come to broad scale economics,which no one can control.
Once again, I and the kind of source of that,the source of truth is my pitch and my ask. And that can bevery different. So some people, they can be focusingmore on the money, Hey, I need money to helpsupport me do this podcast for others. It can be, hey, I would rather actuallyjust have your your you, you support thisby telling another person, by sendingin some feedback, by helping me set upthis technical thing that I don't knowhow to do. What I do on this showis kind of a mix of that, but it's it's very muchup to me as well. And once again, getting tothe self-sovereign aspect, I can kind of controlhow I want to do that with Bitcoin.
This is where we see it's very decentralisedin terms of there's nodes, there is miners,there's developers and all of these people kind of work in harmonyand they have their own reasons fordoing what they're doing. But no, there'sno central authority saying, okay, this is how many bitcoinsare going to be be spread outand it's going to go to these people. And if you get in early and know about it,you can have this march. And so you don't have any of this kind of like insidertrading or any any peopletrying to rip off any other peoplein the sense of doing it in a real underhandedkind of sneaky manner.
Sure. The scams and thingslike that out there. But in this case, we're talking,okay, decentralised. Everyone is able to accessit at their own point. I can act locally and helpsupport the network by setting up a nodeby actually contributing to thethe code of of Bitcoin or by mining it myselfwith a miner and contributing to the kind of securityof the network. Once again, all of this hasa single point of access, which is thethe longest chain. So in this casethat is the that is the one that people follow mostbecause it's the by kind of by definition,it is the one that's had the most securityapplied to it.
And and this is wherewe go, okay, awesome. This is a decentralised money. No onecan control this money. It is controlled by thethe majority suite. We've got those threeaspects. Let's jumpinto Self-Sovereign. So for the podcasting, I can sell first orI can go with the company. The good thing about being self-sovereign, or it's more about having the abilityto do it, whichI think is important. So with all threeof these things, I have the abilityto sell first, or I can go with a company with the valuefor value model. I can choose how I want to do my ASP,or I can just just take from otherpeople and say, What is this person doing?How they doing that?
And there's no censorshipfrom anyone, so there's no advertiseror a sponsor saying, Oh, you have to do thisbecause, you know, you can't really say that about our producton the show or we really want youto say this way. No, I'm completely sovereign with the kind of income streamI'm getting in from from this. And in this case, there isno one single entity which can tell me, Hey,you can't do this, or you should should dothis or shouldn't do that. And then with Bitcoin,you can be your own bank. You can say, You know what, I want to have controlover my money.
I'm comfortablewith the risks and trade offsthat come with that. Much like storing gold inyour own house is has some risksand trade offs. With that, You haveto keep it secure. You have to knowwhat you're doing, but you also havea lot more control. And so if you want to sendthat money anywhere in the world,you can do that. If you want to not beat the mercy of a bank randomly just cuttingoff your access because a weird thing happened and someone sent you moneywho they shouldn't have. Or perhaps, you know, you've got an activist friendor perhaps you have a friendwho's gone to jail.
Perhapsyou've gone to jail and now you'recut out of the system. There'sa lot of different ways where having selfsovereignty of your own moneyis very, very useful. And now if you've travelled around the worldenough, you'll see that there'smany countries where the money is just sodistorted by politicians, by people in powerthat the small person on the ground,they don't have any real say in what happens. Permissionless. So the three aspects here with youwant to do podcasting. Look, all you need is amic and internet access. It isreally, really easy to be able to do that with the value for valuemodel.
There's no gatekeepers. So once again, there'sno one telling you, hey, you can't do thisor you can do that or you can't say thisor you can't say that because it's it'spermissionless. I can I can just ask forwhat exactly what I want. And then with Bitcoin,you can earn, buy, sell and transact in it. So you can definitelysee how this is permissionless. There is no banksaying no. You're only allowedto withdraw $2,000 per day instead of whatever amountyou want. No, we don't want yousending money overseas. Another classicexample for me is I wanted to buy a shirt from some podcastersin the UK, and you know,just to support them out basically. And they didn't really have a a store or anythinglike that set up.
And so I just did it through my own bankto their bank. Man, what an absolutenightmare of, of trying to,to send them 25 or 30 AUD, whateverit was a tiny amount to the UK, you know,practically brothers that you knowI'm their offspring from the bad offspring,the convict offspring. And it was justan absolute nightmare. That was itcertainly wasn't permissionlessbecause I had to basically find outthis guy's bank, the exact locationof his branch of the bank, his name, his wife's name. It was just such a tediousprocess. Whereas with Bitcoin, you know,you don't have to do that.
All you needis Internet access and a little bitof software and you can buy, selland transact however you wantwithout someone saying no, you can or can't do that. The last one hereis the value transfer. So this is the spread ofideas, info and unfiltered individual truthfor podcasting. So I'm being ableto transfer value through this digitalmechanism in the easiest way possible. And this. No, once again,it's it's power barrier. Ellis There'sno people saying you can or can't do this. There is value transferin the spread of ideas and peopleseem to want this because podcastingis very, very popular.
The value for value model. The great thing withthis is it recognisessubjective value. So the value transfer sees that okay, it'snot about money, money, money is greatand very helpful. And I'll be talking a lotabout this and the valuefor value model, but a lot of it alsois that it's subjective. I can ask for help from my audience through many,many different mechanisms by showing up to a liveevent like, you know, doingmy laundry, you know, like literally if it was aif I was a struggling or if I was perhapsoverseas and travelling and I had a listener,it was like, yes, sure, I've gota laundromat or I've got a spare room,stay with me for a bit.
But that sort ofsubjective value is so much more greaterthan than any money can, could, could try and replicate. And then the last one herewith Bitcoin is it's the three mainfunctions of money. So value transfer,you know, a big part of that ofthis is money that is valuableof of deciding what is a a moneyand it solves these it it suits these three main functions of money which is being a store of value,a medium of exchange and a unit of account. And so Bitcoin is really, reallygreat at value transfer. So I think this wasslightly a bit more heavilythan I wanted to, but I really did wantto get to this aspect.
Okay, There arethese four properties of these three thingsthat I really care about, and I think that thesefour properties are very, very usefuland that they are what gives these the podcasting valuefor value in Bitcoin, the value they use and just in the way thatthe world is changing, I mean, it'schanging all the time. But the recent trendsI think of, of seeing more platforms,trying to shut things down like Spotifywith trying to create kind of a walled gardenof podcasting, of banks and other financial means,kind of I feel that being a bitmore restrictive nowadays then in comparisonto 210 years ago and then with Bitcoin of, well, we'll just see what happensfrom all the money printing, from COVID, from basically a group ofindividuals deciding how money will will.
And this can be inany country basically you know,the US has the the Fed in Australiawe've got the Reserve Bank was the yeah there's all sorts of all sorts of thingsgoing on. So those are my fourproperties. So this is going to kindof form the basis of some of the diveinto each of these podcasting valuefor value and Bitcoin more in these laterepisodes. But I really didjust want to highlight whyI think these three things are super valuable and I thinkthese four properties somewhat show that. So thank youfor joining me for that. Let's jump into the Booster Graham Lounge and we can thanksome people for supporting the show.
Welcometo the value for Value Boostagram Lounge. Okay so in the BoostagramLounge. So it's been a reallynice start because I have haven't started this show. You haven't done itfor two years. It was like nine monthsor something like that and just kicking it offstraight away, it was super,super amazing. So I want to thankeveryone. So let's jump into it. So we've got CarlMcCormick one here. So this is Cole McCormickfrom America Plus podcast, and you're going to noticethat a lot of the people bursting in are podcastersbecause this is a show for digitalcontent creators.
So this is going to bethe type of people who are findingthis most useful. But if you have otherpeople who are interested in it,just in the concept of it and more on the listenersideas of supporting, hey, I would love for you to share thatwith them as well. So Cole, he goes,I need to get better at my value for valuepitch. It's a whole new aspectto growing a brand. I feel like there needs to be a compilationof the strongest pitches so people can simplylisten. Then experiment 5492So totally sent using fountain. You know what? I think that'sa pretty good idea, mate.
I did somethingsort of similar to this on the very lastepisode of season two, which was kind ofgoing over everything that I'd learnt inin that season. So I've got it here. Lessons from across18 episodes. It was highlightingyour ethics, using a fee to showto transfer people to and to your main content of just you straight uppersisting of using other value for valuemeans if necessary of going live to incentivise,incentivise boost. That'sexactly what I'm doing. Slingsats and be generous. That was from Americaplus himself. So I did a full episodewhich was kind of a a condensationof a lot of the that was more the tactics.
But yeah, I have not doneone of the actual pitches themselves. That might be an idea of whereI can just create a whole bunch of clipsfrom my favourite shows that I think do it really welland yeah, maybe I can put them allin an episode. So yeah, thank you, Cole. I'll, I'll consider that.Oh, that's a lot of work. But I Yeah, and I'm not sure I'll be able to do thatlive, but maybeI can just do that as the final episode or,or the second to final episodeor something like that. Thank you very much. Much appreciate it,my friend. We have McIntosh here.
So this is from theGeneration Bitcoin podcast and it says Greatstart to the new season. Go podcasting 2.0 in bracketsV for V in brackets and then McIntoshat the end 21,000 Satoshis sent using fountain. Oof,that is a big number. Thank you much McIntoshmy friend. What that does for him is we have a leaderboardhere, so this value for valueshow is somewhat under the Mere Mortals brand and basicallyall the boosts that come inacross the various shows. I calculate them upand I put them in a leaderboard,which you can go find it Miyamoto's podcast dotcom slash support.
And with thata rather large boost there that lifts him upto pretty close to a shot. So when someone reaches100,000 satoshis, we send thema memorial shot. And if you're boostinginto this show, you're very muchin the running for that. And we only havea limited number of shots. I think there's probablyabout 15 left. So yeah, if you send in,you know, a straight up hundred thousand boost to this show,we will send you a shot no matter where you arein the world. So, yeah, just,just keep that in mind as you'reboosting in bigger, bigger numberswill get you closer to getting a shot as well.So very, very cool.
Thank you. Mackintosh We've got tohear from Gene Bean these were both sentusing Castamatic, which is a very decentpodcasting app as well. And he saysthanks for the V for V pitchtips for my show. I do have a pitchat the end of each episode now,but was already thinking it was time to update it. I'm going to take your advice and apply itto my episode, scheduled to come out onAugust 1st, 4096. That is a 4K boost,a four kilobyte boost. Thank you very much.Jean Bien. That is his show. As the volunteertechnologist, I'm keen to listento that episode and see how you do that.
Yeah, it's it's it was a great pointthat you mentioned. I have not been doing thatfor my own conversations in mere mortals, but I'm thinking of branching off of that into a separate podcastfeed, and in which case I would like tostill do value for value in those episodes, especiallybecause I'm kind of putting the guestsin as a split as well. So it's a great way of meeting showcaseand other people. Okay, valuefor value works. And you know, if you come onmy show, you'll get paid and yeah,so I think that's a, that's a useful thingthat you've brought me on to there.
So I will definitely be probably experimentingwith that in the futurefor myself as well. As faras topic suggestions, I'd love for youto do an episode on V for the musicthat takes into account Wavelike Music Sideproject. The splitkit and Value time split. Definitely, Definitely. My friend, I didn't have thisin my full presentation that I was doing, but with the comments likethis I will definitely I will definitely doan episode on that. It's a big thing. And as I said, the show is for digitalcontent creators. It's notjust for podcasters. And I think value forvalue is going to change all of the mediums.
So this is music, this is written text,this is spoken audio, and I evenbelieve video as well. And so I will, yeah, 100%. I'll do an episode on that probablya little bit later. So it'll probably bearound episode 50 something. But by the time I do that and that's another 4Kboost, once again, getting him up on thatleaderboard that we haveon the on the website. So we have Adam Curryhere. Adam C 1999I think that's him. I don't knowwhy he'd have 1999. I love this seriesexclamation mark 25,000 set sentusing fountain. Thank you much that very, very muchAdam Curry the podcast.
It's always just astounding to mewhen the guy invented podcasting is like,can coming in and listening to my ownlittle podcast here. It's really,really gratifying. Thank,thank you very much. Adam.Here's well above the hundredcase limit so he is yes so he has alreadygot a t shirt so thank you for that. And yeah, and that makes hima baller booster as well. I'm not bigon the inserting of noises and theand things like that. Like I mentionedin the pre show I just havethis kind of crappy mixer which I boughtduring COVID times and I plan on travellingnext year and just the all the tech that is required for that.
And I feel it kind of breaks upthe show as well. So unfortunately I won't have jingles for you, but you'll just have toimagine it in your mind. Yes, butthank you very much, Adam. And we've got a live onehere this is the first not first live boost,but it might be the first live boost to. So it's so we've received a boost that has occurredduring a show, but it was two outsidethe show level, whereas I'm guessing this is onethat Chad has sent through to the actual live stream. So, Chad, you were the first booster to the mere mortalsin general, and you're now,I'm pretty sure, being the firstlive booster as well.
So, man, you just come in, man, is he takesall the first is too good Chad if boostingin the present to the past to hear thisread in the future which will thenbe the present and then an emoji looking upand thinking, Hmm. Hmm. 5000 sets sentusing castamatic. Okay, well,I'm not actually sure if custom supportsthe live tag. Let me quickly jumpover the here and see. I don't think it does. So maybe he isn't the firstboosting to the live. Actually to the live as ofthis moment, which is. Oh, man, that's a shame.But thank you. Thank you so much, ChadF for sending that in.
And yeah, I'll try and try and make it lessconfusing in the future. So I'm not talkingabout the future, the past and the present,all that the at the very same time. So that is the valuefor value section,the booster grams. And this is for thosewho are wondering what are,what are these things how peopleare sending this in. Basically these are thingsthat are happening in the actual podcastingapp itself. So this is someone who islistening to the show and they're going, Oh,I really like this show. I'm goingto send in some a message. And with that message is a payment of satoshis,which is Bitcoin.
Think of it just as money. To be honest. And to do this, you'll have to probablythe easiest way at the momentis going to Fountain Dot FM or the Fountainpodcasting app because you cankind of earn sets from listening to showsso you don't even have to figure outhow to, you know, set up a debit card to get moneyin the form of Bitcoin and then be ableto send it through. So everyone who'swho's listening to this, I would just say check outme models podcast dot com slash support againbecause in there as well I'm going to give some detailed explanations ofof how you can do this and yeah thank you thank you everyone for for sending inand this is a core aspect of the valuefor value model.
You need to acknowledge people who are sending you messages, who are sendingyou support so that they hear their namesbeing read on the show and go like, Yes,thank you, you know, you've received it.He acknowledged it. So I and receivedyour value. And I thank youvery, very deeply for it. So one of the things I'm going to try doing in hereis also having profile picturesor people's faces or perhaps their shows andand showcasing it on the screen in the chapter art as well as a as athank you to and kind of tryingto trying to do a little experimenton my part to see okay if I include theiractual pictures in the in the chapter images as wellwill that I don't know incentivise people more toto to help boost in and help support the show.
So this is going to nowjump us on to our TIPS section. So I kind of referredto this in the first episode of season three,episode 39, the last one, but I'm planning on addingan extra two kind of sectionsinto this. Numberone will be the tips. So this is just atip that I found from this last weekthat I think is useful, that you could perhapsthink as a content creator or perhaps as a listeneras well. And I always also want to do kind of some apphighlighting, so highlight an app that I thinkis doing something cool. So you can know, okay, this is howI can use this app and and whatnotand then get onto the a value for valueright at the end.
So the tip section, one of the thingsthat is essential about value for value is experimentationand copycatting. And I just mentionedwith the experimentation, I'll be doing so in the boostagramLounge, you'll see all the people who havesent in some value. I'm going to create alittle compilation of them and put them on the screenand I'll order that by the amountthat they've sent in and the bowl of boostersright at the front more, more featured prominently. And so that'ssuper essential. And taking what other people doing isis also critical. And I talked about thatthat was the whole of what seasontwo was about.
One of the things I wouldrecommend is check out what Chris Fisheris doing over on his show Office Hours. So Chris Fisher I've had him on the MereMortals podcast, a linkto that conversation in the in the chapter images hereand in the chapters. And he's got a wholebroadcasting network. And as I was mentioning, the Linode is kind of pulling awayfrom the advertising. And so he's trying to move to a more valuefor value model. Now he's got this one show called Office Hours,which is, you know, by his standards,a relatively smaller show. It's not listened toas much.
I think he said he has a couple of thousandpeople tuning in. And this is show whichalways kind of struggled with advertising as well. It didn't reallymake sense to have it. And What he is going to dois he's got this interestingmethod of helping to fund it. So his costs for thata lot more than than I'm doing for my own kindof hosting here and and for the for the timeand, and things like that. Because he's got a full onaudio editor. He's got other peoplejoining in a co-host and you know, he is just further alongthe journey than I am. And what he's doing isbasically they will put outan episode and then for the next episodeto to be released, they need to it's kindof needs to be unlocked.
And so they've gota supplement of 1,500,000, which is about I think I think he said it was about 400and something US dollars. That's about how much it cost to to create his showand you know compensatingpeople for time and then for the audio editingand and things like this and so they won't releasethe show until they've got 1.5million sets come in. Now, this isreally interesting because, you know, howis he going to do this? How is he going to while obviouslythere's an incentive there for peoplewho are listening to to contribute,to try and get to this kind of crowdfunding the next episode, the interesting thingis, okay, how is he goingto try and remind people if they get stalledon a million sets and people aren'tsending it in, how is he going to to make it to people'sattention and be like, you know, it'sjust another 500,000 sets?
If you just helpcontribute to this, you can, you know,get to the next episode. Well,thank you. Obviously. And I think this is it's going to bea real interesting draw as toas to how he does it. So, yeah, this is just one of the ones where I'll sayjust check out office hours and see whatthey're doing, because I think this isthis could be a another typeof gamification if you want to call itlike that. Or another wayof incentivising people to help to, to contributeto a show whilst also being verybusiness like about it. You know, he's got a number that he needsto reach for it to make sensefor him to do this.
And if that number justdoesn't get reached,while maybe it's just not a notgreat product or it's not a productthat people want, i.e. a show and, you know, maybe that's a good signalfor him to go, you know, maybe I shouldn'tbe doing this show. Maybe it's it'snot worth it. So that is oneof the tips. I would say just checkour office hours and see whatthey're doing. My app highlightfor the week. I want to highlightFountain. And one of the things that Fountain doesreally well is, isthis kind of gamification is rewarding peoplefor their helping to supportto contribute, to interactwith these booster grams and not just have ita solitary listening experience for for youas the listener, but also to contributeto the shows.
And so one of the thingsthat happened this last week wasI sent in a bowl of boost. I sent in 222,222. It's a row of ducks. It's one of my favourite numbers and I sent this into the Podcasting 2.0 show because I, you know, all ofthis is only possible through Adamand Dave's help. So I wanted to contribute in a big way backto, to that. So in terms of dollaramounts, that is about 100 100 AUD, So 75 USD,something like that. And one of the coolthings is each week fountain will they've kindof sponsored up with this company called Bit Refilland so the two baller boostersfor this last week.
So the two that were for this last weekwere for myself and funnily enough another person sendinginto the office hours show whose name isjust Bring it up here was Marceland he boosted in 150,000 sets nowto the office hours show. And so both of us received a $50a bit refill voucher. So this is being able touse this voucher to to buy gift cards,to use it on Amazon or eBay or something like, you know, kind of thatinternational type deal. And I just thinkthis is really cool. I think this isa great way of incentivising peopleto send in. I mean, you know, with $50 usthat that kind of means my boost not only really supporteda show, but it wasn't as costlyfor me as well.
You know, I've kind of got like ait only was $25 in total. So I think this isactually something you could gamify as wellif you want it, if you like really wanting to send in a large amountto a show you could just be looking at. It's like, Oh, I could kind of offsetthis myself if I wanted to, and if I did itthrough the fountain up, which once again fountain will get a, a split of, of that money because they're helpingto provide the service. So I think that's really, really interestingand cool of them. And you knowthere's some other added benefitsfor Fountain as well, just along with being a agreat podcasting app they you know, so so just tuning in, I actually quite enjoy the experienceof using it.
But if you're boosting in via fountain,you're helping to not onlypromote myself, my show on their internalchart system. So if you go to FountainDot FM charts, once again, it'sthis kind of gamification. It's this leaderboardsort of seeing like, Oh, this show is rightat the top, which is a great signalfor going, okay, a lot of people are likingthe show, They're listening to it,they're boosting it. MaybeI should tune into it. So that is a great signal, but it's also for yourselfas well. I'm on the top of theBaller booster list, so it's kind of likea little bit of credit.
I can be like, Yeah,you know what? I'm a ball booster. I, I help supportthis show greatly and I'm top of the charts.Check me out. So I think I think that doinga lot of cool things. One of the thingsI also want to mention about value for valueis the transparency. And so I want tobe completely transparent and about a decisionI took when I was it was probablyabout a year ago when Fountainwas sending out emails to people who were obviously using the appa lot who'd some time interacting with them, and they were kind of doing a crowdfundingand saying like, you know, you can help contribute to fountain,you can become a I a part owner or somethinglike that of the business from as little as a littleas little as $1,000.
And the funny was,you know, I looked at that and I went,You know what? I think this probably would be a good investmentbecause I do believe Fountain's doingreally cool things and, you know, I've met Oscara couple of times digitally, and I thinkhe's a smart guy. I know hishis co-founder as well. Nick, once againdigitally. And I looked at this and,you know, it was probably a goodinvestment decision, but it's oneI wouldn't be able to make and then never be ableto talk about. FOUNTAIN again in a truthful manner, because thenit would kind of be like I'm incentivised to talk about themmore than others, because if more peoplestart using it, then, you know, my investment could growor something like that.
And so that was onewhere I would just went, Yeah, no, I won't,I won't be able to ethically be ableto invest in that company and then be able to highlight Fountainjust like I have done. And so I think it's useful to just acknowledge that, you know, if someone's using the value for value model, the transparencyaspect is huge. It doesn't I don't think it worksif you if you'reif you're kind of hiding the amounts,if you're not, if you're thanking people but not thanking themand in showing how much you're gettingin, there's just something about it,which I think is is so useful to the audience to create that kindof genuine connection.
And they can realise like,Oh, okay, Kyron's not talking about Fountain becauseit's making himself rich. He's talking about it because he thinks it'sa really cool product and because they're doingawesome things. So I just wantedto highlight that up right at the endhere in my app highlights. So getgo check out Fountain. The last section here is myown value for value pitch. And so I talked about Oscar married just before,and one of the great things about himis that he is he cares about podcasting and he cares on anindividual level as well. So I kind of know him,but I see the the telegram chatwhich he set up for the beta testersand people are using itand he he responds almost immediatelyall the time.
He's is really,really great with that. And even when I reach outto him with some problems,like last week, I was struggling withgetting Todd Cochran's value informationto kind of stick in the in the value feedwhich I use, I use fountain as as my kind ofsplit mechanism for my wallet. And it kind of wasn'tsticking in there. And then this happenedrecently with the memorial showas well. And I reached out to him and he got backalmost instantly. So for this week,I want to thank him for that contribution to to helping me out and to making this showbetter.
And so I'mgoing to put him in as my 15% splitfor this week. So, you know, 15% of whatever you boost intothe show is goingto directly to Oscar and in this case,Oscar himself, because I've gothis actual wallet address. And yeah, this is as a bigthanks to him for helping me outindividually. So very,very cool for that. The other pitch thatI wanted to ask was, okay, if you're going to boostand something, maybe you can havesome suggestions. Are there any more thingsthat you think of that can satisfythese four properties of decentralisation,of being self-sovereign, of being permissionlessand having value transfer?
If it's a a company thatkind of runs on of these these four properties,if it's a another idea system, ifit's an Internet protocol, if it's things like this,I would love for you to, to highlight that outbecause that is probably somethingI'm very interested in. It's obviously kind of dominated my life is these last couple of yearslearning about podcasting and podcasting2.0 of value for value and of Bitcoin. So I would love to, to,to send that in. And just taking off fromChris and what he's doing, I'm not going to I'm going to release these episodes weeklyno matter what.
But for this showto be self-sufficient, my, my kind of outlay of this for the amount of episodes I'm planning on doingfor this season, I would probably need about 45,000 sets,I think, per week for it to make sense for thethe hosting costs. So I think that's a cooltarget. We can aim for last. We well and truly got tothere. We got probably about 60,000 I would say, fromfrom all the generous contributors that we had. So that'san amazing start. So thank youeveryone for doing that. And yeah, let's, let's,let's aim for 45,000 and see if we can keepthat up and and help to to contribute and pay just, just for the hosting costsalone for, for myself and for the valuefor our show.
So thank youeveryone for joining in once again, this was Kyrinhere from the the Mere Mortals brand. And I yeah, I just really,really do appreciate everyone tuning in. And until thenext week. Chao for now
