What will digital content look like in 5 years time? In Ep#56 we're going to rehash everything we've learned this season, lay out my predictions for what is ahead of us and learn how you can help shape the future direction of this very podcast.
Huge thanks to McIntosh, Cole McCormick & Kolomona for supporting the show (plus everyone streaming as well). Check out their podcasts!
15% of this episode is going to The Podcast Index for being the visionaries to combine RSS, BTC & V4V. I'll see you all again soon!
Value 4 Value Support:
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TikTok: https://www.tiktok.com/@meremortalspodcasts
Huge thanks to McIntosh, Cole McCormick & Kolomona for supporting the show (plus everyone streaming as well). Check out their podcasts!
15% of this episode is going to The Podcast Index for being the visionaries to combine RSS, BTC & V4V. I'll see you all again soon!
Value 4 Value Support:
Boostagram: https://www.meremortalspodcast.com/support
Paypal: https://www.paypal.com/paypalme/meremortalspodcast
Connect With Kyrin/Mere Mortals:
Website: https://www.meremortalspodcast.com/
Discord: https://discord.gg/jjfq9eGReU
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
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Unknown:
What will digital content look like in five years time? Welcome everyone to the final episode of season three of the value for Value podcast. You've got your host here, Kyrin from the Mere Mortals, Mere Mortals book reviews as well. But this is the value for value show where we help digital content creators connect with their audience and be able to monetise at the same time, avoiding the corrupting influence that I believe of advertising and not even just corrupting. I think it's actually going to die and that's why I'm going to lay out my ideas here for season three of the Value for Value podcast.
My my vision of the future vs the vision of the future. So what we're going to do of this is have a look back at what we've learned in these last episodes of of season three. I think we did about 18 or 19, which is about as usual. That's, that's typically how many I do in the season. We're going to watch me get hyped up about the possibilities on what I think is going to happen in the future and then even work together to shape this very show for us. Season four and what's going to come up with that. Before we do that, though, let's go over what we've learned from season three.
So just as a quick reminder as well, Season one was all about the philosophy of value for value, the first learning of it, how it interacts, how it's different from advertising or paywalls or sponsorships and things like that. Season two was really looking at particular podcasts and how they were interacting and using value for value and making this work that shows. And then season three, well, boy, did I go off course a bit. So my original plan was to follow the eight chapters that I had set up when I made the episode 394 of the models, which was all about yet kind of Bitcoin value for value and podcasting, RSS.
However, I didn't stick to the letter of that. I think I did kind of reasonably well, probably stuck to about half of them. But other cool topics that came up and I just had to cover them. So I'd say what, what we most learnt from, from this was the, the foundation of everything that we're doing here is the most critical. So if you go back to episodes 39 to roughly 44 of, of this very podcast, so these had titles like the four Properties, what is a podcast, The Emergence of Podcasting, two Pono micropayments actually work based around messages, things like this.
These were the kind of philosophy of the underpinnings. So we learned about the four properties. These were decentralisation, self sovereignty being permissionless and value transfer and how these work together to create these abilities, to have micropayments, to have splits and why a podcast is valuable, for example. So this was really focusing on on those three three letter acronyms, RSS, V4 V and BTC. So this was I suppose the main thing that I tried I wanted to get across for this season. Season three what, what these three things were and and why that was so important.
So that was really at the start of it. Then when we got into the later episodes, this was said, this is 45 to 55. Even this one I guess 256 these were a mixture of philosophy. So this is when we're talking about open source and value for value concepts, such as in episode 51, the open source revolution is upon us 47 Common v4v Misconceptions 54 How to ask for support things like this. We then got on to more of the implementation so these were the podcasting 2.0 apps and the valued time split. So this was when I did episode 53, the run through of the podcasting 2.0 apps and some of the kind of like statistics and things like this, the V for V music, how to access V for V music and 45 and 46.
And then finally where we are at this moment with V for V music, with video, with podcasting to produce statistics and with text. And so that kind of filled out the rest of this and, and some other little bits such as like the incentives of hosting and mini case examples that I've done. So those quite a few things. This was just to say as a reminder, all of this only works because of RSS. Bitcoin and values for value and how they interact and merge together. So that the interesting thing about this is I suppose I didn't get too deep into it, but you know, these are not affected by external things.
So the whims of technology. So I for example, that's not going to make RSS obsolete. If anything, I creations are going to make their way into the mechanism, the, the distribution mechanism that is RSS are the economic decisions of anyone government. So this is where, you know, money printed go brr In some countries this is where, you know, fiscal things are happening, money is getting debased. You know, people are feeling inflation costs are rising and things like this. None of that really matters to Bitcoin. So which is why, okay, we're layering this in on top of the distribution and then we have the kind of cultural sways of what is hot or not and who is oppressed and cancel culture and what's going to go to happen here.
And you know this person. So the bad thing once again, value for value is a is a countermeasure to that because you're not relying on one sponsor, which is very much influenced by the whims of the crowd or the mob or a advertise or even a suite of of of social apps which will kick you off if you do or don't say a certain thing. So that's pretty much what we covered in in all of this. Why? Why it's important to have RSS, why it's important to have Bitcoin on top of this, and then why value for value is the kind of trifecta and the merging of these three three things.
So that's, I suppose, what I tried to convey here in season three, my value for value vision of the future. So that that's very much I kind of, I guess like the past leading up to the present. What, what do I think is coming for the future? So I kind of want to paint a picture here of a combining of all digital mediums. So the, the ability to create is only ever expanding. And so creating an amazing image, which a lot of people are now able to do through things like Mid Journey and then just posting it on Instagram, I just don't think is going to cut it.
So what do I kind of see happening for the fur for the future? Well, RSS, for example, all of the current platforms I believe, are so limiting for collaboration. So sure, you can have some people where it's like, I put my music on Tik Tok and then a girl can dance to this music and create a an interesting thing. But all of these kind of platforms that exist for distribution of, of digital content. So I'm really thinking of the social platforms here. I just they don't play nicely with each other. And I was talking about this recently in one of the recent episodes about how if I wanted to have a short video, I had to go individually and post it on each platform.
And that's because, once again, advertising is this kind of thing that just lays down and creates all of these weird incentives. So I think RSS actually allows for a lot more collaboration. And I think we're going to really see this with a merging of of these digital mediums where people who are more expertise in text can combine with someone who is more expertise in audio. And how is this going to work? Well, I think the incentives to work together are actually going to align. So this is where it comes to, to Bitcoin and all of these old ones that there was there was no incentive to work together because how can you get paid and then how can you know, there's going to get a split?
So, sure, you can get a little token on on tik-tok of an ice cream emoji or things like this. Same thing on on YouTube where sure, you can get some money, but you know, it's only go into one account, you're not able to split it up even if you've got another person on your show and things like this. This is where we really getting into the nuts and bolts of, okay, if it's direct, peer to peer, and if you can create splits, it just takes away so much bullshit, takes away the middleman, and it has these incentives where, Oh, okay, I'm actually putting my work out here and I don't have to.
I can focus completely and solely on the art of what I'm creating for an amazing experience for my audience. And then I can just get distribute, I can get paid for that via that by my audience. It's a it's so much more of a direct interaction. I think the incentives make it so that you are going to create better art, you're going to create. And when I say art, I'm really encompassing everything here. I'm including podcasts, I'm including text, I'm including videos, I'm including, you know, music, I'm including pictures. I'm including whatever it is that you can imagine that you want to create.
It's it's just being able to do that and then having people directly be able to reward you for that without having to do all this bullshit with advertising, which once again is getting onto the value for value portion. I really just think advertising is going to shrivel with direct peer to peer payments. It just everything lines up and makes it so that there's there's no incentives to have advertising or well, like the incentives, advertising for me always seems like a workaround. It always seems like a indirect way of monetising your audience, which is what it is.
You know, it's it's not like advertising advertisers are paying you just because they really want to put this thing on your show. It's like, Oh yeah, it's going to make a better show if I have a if if I have an ad for mattresses in there. This is this is what I really think is going to happen. No, they're doing it so that their audience can pay them and then they can pay you. So what would happen if you can your audience can just pay you. It just makes so much more sense. So this is where I really think my my V4 vision of the future is.
It's it's just going to take away. People are getting sick of dealing with what one hearing advertises on the podcast. I'm absolutely certain of that. But once again, I think this is moving beyond just podcasting and is going to a value for value expanding out into all of these digital mediums. And so you might say like. CORIN, you know what? What would you smoke and you smoking crack. Yeah, And no, no, because it's already happening. So let me list off a couple examples. We have McCormack, who is the host of the America Plus podcast. He is creating his he's very much a visual person by nature and a videographer who just happens to have created a podcast, and he's creating a film called Magic Mushroom Fun Time.
And what he's going to do is he's going to put value for value music in and his selected three songs, and these are going to be core to, I guess, the experience that he's creating. He's using a mixture of, I believe, like in real life filming of, of him and his girlfriend and visuals created through mid Journey to create a video. And then he's going to blend this all together and hopefully he'll maybe with my help, be able to figure out how to create this into a into a video podcast to then enable payments to be able to go out to the value for value musicians who are used, and that to himself and his girlfriend who acted in it, maybe into me if I help him out with all of this.
So it's like, okay, well this is where video is starting to emerge. And with audio and voice of music, we have the behind the schemes. I've talked about this podcast a couple of times. They are the most wacky, craziest podcast experience you will ever see. And that was this one time where I remember they were creating GIFs or GIFs. How have you pronounced that, to put it in the chapter Art. So essentially when you are listening to the podcast, you are kind of actually getting a video experience in a much smaller compressed format because they were using GIFs and when one chapter finished, the next one would start and then the next gif would start.
So they were able to kind of create a little video here. Once again, it's it's different. It's not. It's a different medium. What they're doing over there was once again they're putting music and value for value able and the wolf, the first V for V musicians to create a full album dedicated to and utilising all the the technology that was available at the time. So this was roughly two years ago and Christmas, the album was created by people who enjoyed their music or who wanted to help contribute to what they were doing and they got a split. So once again, okay, now we're seeing people who are much better at more the visual art, being able to interact with the musician and once again kind of get paid for it.
We see Dred Scott, someone who maybe doesn't have particular skills in videography or audio or who is not particularly a creative themself. He he's creating chapters for multiple shows in the post-production stage, and he's adding his own spin into the art to be able to create something that is different, that is new, that is valuable, and he is also getting rewarded for it. Okay, Well, now we're seeing people who maybe on on the highest end of the creativity spectrum. And I very much put myself on that as well, being able to help contribute and participate in in a digital medium.
Let's look at the doleful so into the doleful verse. This is a a family of of ten brothers and one sister or nine brothers and one sister of ten of ten kids who are musicians. It's like the epitome of what I imagine like the rural South America to be. And they've created a podcast together to showcase the music, to talk about what they were doing with their music. They play live music on this podcast. I can boost into it, and it's a way for them to hike, highlight, to showcase what is going on with all of their old catalogue and bring it into this new medium, into this new world, because they're sick of Spotify and they're sick of the what they would call the exploitive nature of it, where you put your music up and you get nothing in reward or you get a pittance like a tool from Spotify.
Here is some money in my spit. Take it. We have text commenting of listeners. Once again it's people produce as of a show appearing as chapters for crowdsourced info. I participated in this myself where Adam and Dave on podcasting 2.3 were saying something about one of my shows and I was like, Oh, it's not exactly right. I sent in a boost in at that time so that when people are listening in, if they happen to check out their app, they will see, Oh, COD can't actually send a message here clarifying what they were saying. And then we had who was I think it was Chad.
If being able to then boost and after that and see say kind of like, oh, I see your message. Thank you for that kind. There's so much kind of cool stuff going on where everyone can participate. Once again, this this ability for digital mediums to all merge and together. And I very much imagine that in five years time there is going to be a word for whatever the hell is going on here. I don't know what it is going to be, but very much in the same that podcasting was a completely new way to access audio in a different format that was on demand that was not through a radio station.
I very much think that we're creating something here which will be of a similar magnitude, maybe even bigger. Who knows where in five, ten years time it's going to be like, What the hell is this thing? This is completely different. V for the music is an example of this. Maybe it will be that. But now I had this recent chat on the models with this guy called Alexander Watson up and he's an artist. He creates things, but he creates it through code and so he puts this code onto a blockchain. And then this interacts with how with people, when they interact with the art, they can actually participate in it.
And he had this example where it was, you know, imagine if you had a Picasso painting and you were able to add a stroke to it yourself whilst it still retained the appearance and the recognition of everyone of being a Picasso painting. So you adding it has not defaced it, you've actually added to the art yourself that is a extremely huge draw. And in this context we were talking about being able to do this via blockchain and, and you know, as you are participating with the art, you get to choose what is actually being created and this will affect the kind of whole set of of the code that is.
And the code allows for this. And I think there's a very similar parallel to what's going on here with, with everything that we're doing value for value, podcasting and music and and text and video and things like this. It's adding that interactive element from the audience where, you know, I'm kind of doing it now via Boostagrams. I read out your boost agrams and I very much thank you for those messages that you coming in. What if you can do it with I suppose my guidance I don't want you just coming in and rushing and completely taking over the show.
But what if you have the creativity to add to the show, much like Drebb has done? Much like the Doerfels are doing with their music, much like Able and the Wolf did with the the artists coming in and creating chapter art, much like Cole is doing with value for value music. There's just so many ways to collaborate, to participate. And it's it's not limited. We're taking down the barriers and it's it's amazing. It's so, so cool. Which gets onto the final portion of this is I'm my, I suppose, value for value vision of the future. I it's I think it's an adding to the pie.
It's not necessarily going to take away from advertising or paywalls or things like that. Those certainly still will exist. But I do want to give a reminder. Okay, let's look at what's happened to completely new radical distribution methods of digital content. And we'll just take radio here, digital newspapers and even TV. I believe that advertising has made them all trash. They are listening to the radio now is impossible for me. Newspapers, if you want to look at something online, you know, try looking at a Forbes article and you will get hit with a paywall immediately.
TV is just a cesspool of what is it? Probably like 12 minutes to every for every 30 minutes of programming. 12 minutes of it is ads. And it's like, how can we get more of this into their they kind of proud of being able to put 12 minutes of ads in. It's like, are you kidding this? I've heard advertisers talking about how it's it's amazing job that they've been able to do that. And in this case it's usually like a digital marketing show talking about monetisation or some bullshit. And it's just look, I think we're at the dawn of a new age. I'm not the type for hyperbolic.
I'm very much a calm, rational person, but value for value. There's a reason I created the value for value show and I truly believe we're going to see an unbelievable explosion of creativity brought about by the combination of RSS Bitcoin and value for value. And I, I don't know what's going to come from this, but I'm excited. I think it's just even just value for value music is not my socks off and is consuming large portions of my time. Literally just now. Before this, I was listening to a new show called Upbeat by Salty Crayon and it's another addition to this twist of creativity, of people sharing, collaborating and just creating a new medium.
I Yeah, I'll leave it at that. It's just so slow down. Cool. And I love it. So I do want to thank some people on this last episode of Season four. Welcome to the Value for Value Instagram and we've got a couple of boosts in. I saw Sam Sethi is listening into the live. Thank you very much for that, Sam. I was going to mention I am live with all of these. There will be a new timing for this coming up in the future, which should be on a monday instead of a Wednesday for myself. So just a little highlight for that, but a couple of boosts that we come in here and there from some classic supporters.
We have Macintosh and he says, Sorry, it's been a bit I'm overwhelmed. I overwhelmed my Fountain app and couldn't get in it for over a week. Great episode 40 to 4242 Sat-Sun using Fountain. So that's a double boost from him because he normally sends in a 2121 because he is the host of the Generation Bitcoin podcast and 21 is a very special number for them. So thank you very much for that. Macintosh fountain was coming out with the it's 1.0 release and so any issues that you've been having with that, I know I've been having some of myself just with them crashing should be resolved very soon, so just stick with it, my friend.
We have another one here from who else? Michael McCormack, host of America Plus. And he says video is necessary because we are visual creatures. There has to be a different way to host distribute video. I'm sure there is a new solution around the corner. 3333 sets it using fountain as well. Very much thank you call for the the lucky threes there once again he'll be distributing magic mushroom fun time on Christmas of this year so I know he's definitely going to put it up on Twitter and expand Maybe as a as a podcast itself. We'll just have to see with that.
But very much worth checking in and tuning in to his podcast as well to to hear more about that. And then the final one here we had from a column owner and he says, I love your podcast a thousand sets once again sent using Fountain column owner once again. So Libra, host of the Lightning Thrashers podcast, I should just make sure. Yes. Lightning Thrashers podcast, which is a metal V for the music podcast. So if you feel like you know this VP of music, they're just playing pop songs or they're not playing anything that I specifically love, well, there's a metal podcast for you to tune into.
You know, we're starting to get into the neat stuff here, so this is so cool, so gratifying, so appreciating. Thank you ever and for for really joining in and helping to support the show. It it does make a big, big difference to to myself to be able to host this to receive these messages. That's the most important thing to know that people are listening and it's helpful. And we even got a live on here so slowly vis a vis the future of all payments, lightning, thrashers, lightning emoji, I don't know what that is. The emoji where it's like the pinky and the point of finger pointed up Rock on 3333 sent using pod.
Thank you, Coleman. Very, very much appreciated. Go check out lightning crashes is my recommendation. Okay. We're going to get into my tip section here and I eat my own dog food. So everything that I've talked about on here, you send me everything that I've highlighted. It's it's it's something that I've used. I've tuned in to all of these shows. I've played around with all of these apps. And I very much appreciate when I'm this is an educational show. I'm doing this to try and help newcomers to perhaps even people who are already well aware of what value for value is to unlock a new niche, to think about something different, to highlight what I think is is really happening here and what's important about it.
And all I just want to know is coming up to this next season to season four is how can I make this show better? What do you want to hear? What things that you think I'm missing about or not talking about value for value related and my current plan at the moment is that I will I've got I've been reading quite a few books about technology and how they change the world, especially digital stuff. So when I'm thinking of this, I'm thinking of things like Common is Air by Louis Heid, which is all about IP and how it's it's not actually that helpful and stifles creativity.
I'm thinking of like books about Neil Postman Amusing Ourselves to Death, where he was talking about why he believes that TV is is actually a kind of trash, and he links this to advertising. Funnily enough, which is very relevant to this show. I'm thinking about books like The Long Tail by Chris Anderson, and he was really focusing on what happened with Napster and music and that explosion of creativity that was unlocked, of people being able to access music in this long tail. So what I was thinking of for season four was highlighting some particular points on these.
I wouldn't call it philosophical. It's more it's more technological, I guess is what I was roughly thinking. So the episode would be based around a particular topic on, okay, what happens when distribution mediums get unlocked and what happens when collaboration is made easier? What happens when the ability to send micropayments or to have direct peer to peer payments occurs? So that is generally what I'm thinking. But once again, I want to to hear your thoughts. And I might add, might if blueberry is got it sorted by then. I know Todd is is working on it.
I might even be able to start highlighting something too, being playing around with value for value music and putting in a split and being able to do it live and things like this. So that's, that's kind of what I'm planning for for season four. But once again, tips, please give me your tips on on how I can improve the show. So season four, I think I'll start in about a month or so. Yeah, I've been under a bit of stress recently, so I would have liked to have started it soon, but I definitely think I need a break. So that will I'll be back for sure and I'll be back sooner rather than later.
And I'm not going to take another huge break like I did between season one and season two and season two and season three. So yeah, that's that's very much what I am planning for that. My app and service highlight, if you haven't done it, I really, really do recommend going on to podcast index dot org slash apps. So this is the place where you'll have heard all of this many times before because people are saying go to new podcast apps or podcast app WSJ.com. This is where you're actually going, this is where it's getting linked to and if you haven't done it, it's worth just checking out everything that is on here.
So, you know, it says supporting apps, directories and hosting companies. And we've got POD fans right at the top that Sam is talking about and it's it's ordered by the amount of tags and things that each one supports. But it's worth just going in here and going, okay, look, we've got POD fans, a completely new progressive web app slash hosting thing hosting for or ability for podcasts to add extra bits to their feed, which is because their hosts are not particularly playing. The hosts are not at the cutting edge of technology, let's put it that way.
So we've got that. We've got sovereign feeds, which is semi hosting and allows you to create your own feed blueberry. Just beneath that, once again, another hosting a hosting company that is well on board and at the top of this list and hence why I am using it for this very show and why I'm moving one of my other shows over to their Got Podcast Guru, another app. We've got just so many things. RSS Blue just added the ability for value for value music and musicians. Sorry, this is more for people who want to play value for value music to be able to create time splits and I'm sure they do hosting as well for for music.
We've got pitches by talks about that in one of the recent episodes. So this is being able to do value for value payments in a video platform. A host of apps, we've got Standard FM, This is where you can create transcripts kind of within the app and be able to create things like that. We've got land beats, which is where you can play all this value for value music. So it's a music app. The split kit transistor dystopia, there's just podcast chapters. It's just hard, many things going on here. It's absolutely insane how much interconnected weaving of specific stuff is on here.
It truly is mind blowing. So if you think I'm, you know, I'm I'm kind of hyping it up. TIME Where is value for why isn't value for value on Spotify? Why aren't these big companies doing it? They're going to take a while. It's it's just the nature of the beast. But there's so much stuff here now where it's like, you don't even need those. Like, I haven't used Spotify for a long, long time because all of these apps that I'm using are just better. They are just truly better. And it takes a while for people to find out just how much better they are.
So that is my app and service highlight. Please check out podcast apps dot com and you'll see some very, very cool, very interesting things there which you can play around with not just for the a podcasting app but for all of these other abilities to create and do interesting things with transcripts, with the services, with all sorts of stuff. Incredible. So I'm going to wrap it up here and with my value for value section as usual, I'm going to give 15% to someone and I'm going to give it to the podcast index themselves. So the visionaries who started this project to combine RSS Bitcoin and value for value, you know, Adam and Dave that look, Adam's a visionary for helping to create podcasting, so he's already, he's already got the chops.
Dave is just a wonderful human being. And these two guys who just started this thing, what, three years ago roughly, and look where we are now, there's so much creativity, so much awesome, amazing things going on. And they deserve all the recognition they, you know, as much as podcasting to an hour it probably will be and value for value as well. Adam came up with the term John C Dvorak on his show on the recent models episode where I had a chat with him. He was already saying like, you know, people are saying value for value of the TV without realising the origin of the term, which is showcasing just how broad scale and how far out it's going.
So it's super amazing and they really do deserve all the props and, and for what they're doing and what they're creating, it's so amazing. So I'm going to end it here once again. Time, talent and treasure. This is the value for Value podcast. These are the three things that help this podcast tick along. Please just share an episode with a digital creator. That's that's what all I ask for you for, for this episode. If you know a musician who is struggling and not enjoying Spotify, send them to the Value for Value podcast or to somewhere where you believe that it will help them to to understand what is going on.
And that's all I ask. And if you know someone who is interested in these things, it's going to it has to start with the creators and letting their audience know, Hey, you can come support me here. So if you know someone who is like that, please share the show with them or or even any of the other resources I've talked about. Once again, this is educational. I want you to just create the best thing, do the best thing for for someone who is showing an interest in wanting to learn so very much would be appreciate if you could do that talent I've already listed off.
How can I make the show better? What do you want to hear? What is missing? Any book recommendations for? I was talking about with those ideas about technology and how that's going, how that has changed and altered altered things. Please send them to me. I want to hear them. And then finally, treasure. We've seen quite a few people bursting into this show, listening in live, and you can do this on the new podcast app. I just listed it off before the age that I covered in my highlighting section were Let's see if I can do this off the top of my head. Fountain pod vers cura costa pod fans costa matic breeze podcast guru.
And there's one more. I'll bring it up quickly right now so I don't leave that last one out and the last one there, while you can do it on the podcast index website as well. And then pod friend of course almost, almost missed Martin's app at the end. You can also do this on the podcast index website or you can do this directly to me if you go to me and models podcast dot com. I've got a video there showcasing how to use the new apps. I've got an explanation of a text, explanation of everything that's going on. I've even got a little lightning address there for someone who's absolutely new, has no idea what Bitcoin lightning is.
All those things. If you copy that in link, it'll give you a, a highlight of of how to do that. And I think I put 2000 stats on there if you want to try that out as well. So lots of things you can do lots of stuff to play around with and I very much do appreciate it when you burst into the show and not only show your support, but give me some content for the the next episodes, the next season. And yeah, well, I'll be back soon to read those out. Thank you everyone, for joining me to to the end of the season. It was another fantastic learning experience for me, going live, trying out all these things, and I really do hope that I've have helped to enlighten and to to help some people out.
That's that's why I'm doing this. So we'll leave it there for today. And until shortly. Chao for now, Kyrin out.
What will digital content look like in five years time? Welcome everyone to the final episode of season three of the value for Value podcast. You've got your host here, Kyrin from the Mere Mortals, Mere Mortals book reviews as well. But this is the value for value show where we help digital content creators connect with their audience and be able to monetise at the same time, avoiding the corrupting influence that I believe of advertising and not even just corrupting. I think it's actually going to die and that's why I'm going to lay out my ideas here for season three of the Value for Value podcast.
My my vision of the future vs the vision of the future. So what we're going to do of this is have a look back at what we've learned in these last episodes of of season three. I think we did about 18 or 19, which is about as usual. That's, that's typically how many I do in the season. We're going to watch me get hyped up about the possibilities on what I think is going to happen in the future and then even work together to shape this very show for us. Season four and what's going to come up with that. Before we do that, though, let's go over what we've learned from season three.
So just as a quick reminder as well, Season one was all about the philosophy of value for value, the first learning of it, how it interacts, how it's different from advertising or paywalls or sponsorships and things like that. Season two was really looking at particular podcasts and how they were interacting and using value for value and making this work that shows. And then season three, well, boy, did I go off course a bit. So my original plan was to follow the eight chapters that I had set up when I made the episode 394 of the models, which was all about yet kind of Bitcoin value for value and podcasting, RSS.
However, I didn't stick to the letter of that. I think I did kind of reasonably well, probably stuck to about half of them. But other cool topics that came up and I just had to cover them. So I'd say what, what we most learnt from, from this was the, the foundation of everything that we're doing here is the most critical. So if you go back to episodes 39 to roughly 44 of, of this very podcast, so these had titles like the four Properties, what is a podcast, The Emergence of Podcasting, two Pono micropayments actually work based around messages, things like this.
These were the kind of philosophy of the underpinnings. So we learned about the four properties. These were decentralisation, self sovereignty being permissionless and value transfer and how these work together to create these abilities, to have micropayments, to have splits and why a podcast is valuable, for example. So this was really focusing on on those three three letter acronyms, RSS, V4 V and BTC. So this was I suppose the main thing that I tried I wanted to get across for this season. Season three what, what these three things were and and why that was so important.
So that was really at the start of it. Then when we got into the later episodes, this was said, this is 45 to 55. Even this one I guess 256 these were a mixture of philosophy. So this is when we're talking about open source and value for value concepts, such as in episode 51, the open source revolution is upon us 47 Common v4v Misconceptions 54 How to ask for support things like this. We then got on to more of the implementation so these were the podcasting 2.0 apps and the valued time split. So this was when I did episode 53, the run through of the podcasting 2.0 apps and some of the kind of like statistics and things like this, the V for V music, how to access V for V music and 45 and 46.
And then finally where we are at this moment with V for V music, with video, with podcasting to produce statistics and with text. And so that kind of filled out the rest of this and, and some other little bits such as like the incentives of hosting and mini case examples that I've done. So those quite a few things. This was just to say as a reminder, all of this only works because of RSS. Bitcoin and values for value and how they interact and merge together. So that the interesting thing about this is I suppose I didn't get too deep into it, but you know, these are not affected by external things.
So the whims of technology. So I for example, that's not going to make RSS obsolete. If anything, I creations are going to make their way into the mechanism, the, the distribution mechanism that is RSS are the economic decisions of anyone government. So this is where, you know, money printed go brr In some countries this is where, you know, fiscal things are happening, money is getting debased. You know, people are feeling inflation costs are rising and things like this. None of that really matters to Bitcoin. So which is why, okay, we're layering this in on top of the distribution and then we have the kind of cultural sways of what is hot or not and who is oppressed and cancel culture and what's going to go to happen here.
And you know this person. So the bad thing once again, value for value is a is a countermeasure to that because you're not relying on one sponsor, which is very much influenced by the whims of the crowd or the mob or a advertise or even a suite of of of social apps which will kick you off if you do or don't say a certain thing. So that's pretty much what we covered in in all of this. Why? Why it's important to have RSS, why it's important to have Bitcoin on top of this, and then why value for value is the kind of trifecta and the merging of these three three things.
So that's, I suppose, what I tried to convey here in season three, my value for value vision of the future. So that that's very much I kind of, I guess like the past leading up to the present. What, what do I think is coming for the future? So I kind of want to paint a picture here of a combining of all digital mediums. So the, the ability to create is only ever expanding. And so creating an amazing image, which a lot of people are now able to do through things like Mid Journey and then just posting it on Instagram, I just don't think is going to cut it.
So what do I kind of see happening for the fur for the future? Well, RSS, for example, all of the current platforms I believe, are so limiting for collaboration. So sure, you can have some people where it's like, I put my music on Tik Tok and then a girl can dance to this music and create a an interesting thing. But all of these kind of platforms that exist for distribution of, of digital content. So I'm really thinking of the social platforms here. I just they don't play nicely with each other. And I was talking about this recently in one of the recent episodes about how if I wanted to have a short video, I had to go individually and post it on each platform.
And that's because, once again, advertising is this kind of thing that just lays down and creates all of these weird incentives. So I think RSS actually allows for a lot more collaboration. And I think we're going to really see this with a merging of of these digital mediums where people who are more expertise in text can combine with someone who is more expertise in audio. And how is this going to work? Well, I think the incentives to work together are actually going to align. So this is where it comes to, to Bitcoin and all of these old ones that there was there was no incentive to work together because how can you get paid and then how can you know, there's going to get a split?
So, sure, you can get a little token on on tik-tok of an ice cream emoji or things like this. Same thing on on YouTube where sure, you can get some money, but you know, it's only go into one account, you're not able to split it up even if you've got another person on your show and things like this. This is where we really getting into the nuts and bolts of, okay, if it's direct, peer to peer, and if you can create splits, it just takes away so much bullshit, takes away the middleman, and it has these incentives where, Oh, okay, I'm actually putting my work out here and I don't have to.
I can focus completely and solely on the art of what I'm creating for an amazing experience for my audience. And then I can just get distribute, I can get paid for that via that by my audience. It's a it's so much more of a direct interaction. I think the incentives make it so that you are going to create better art, you're going to create. And when I say art, I'm really encompassing everything here. I'm including podcasts, I'm including text, I'm including videos, I'm including, you know, music, I'm including pictures. I'm including whatever it is that you can imagine that you want to create.
It's it's just being able to do that and then having people directly be able to reward you for that without having to do all this bullshit with advertising, which once again is getting onto the value for value portion. I really just think advertising is going to shrivel with direct peer to peer payments. It just everything lines up and makes it so that there's there's no incentives to have advertising or well, like the incentives, advertising for me always seems like a workaround. It always seems like a indirect way of monetising your audience, which is what it is.
You know, it's it's not like advertising advertisers are paying you just because they really want to put this thing on your show. It's like, Oh yeah, it's going to make a better show if I have a if if I have an ad for mattresses in there. This is this is what I really think is going to happen. No, they're doing it so that their audience can pay them and then they can pay you. So what would happen if you can your audience can just pay you. It just makes so much more sense. So this is where I really think my my V4 vision of the future is.
It's it's just going to take away. People are getting sick of dealing with what one hearing advertises on the podcast. I'm absolutely certain of that. But once again, I think this is moving beyond just podcasting and is going to a value for value expanding out into all of these digital mediums. And so you might say like. CORIN, you know what? What would you smoke and you smoking crack. Yeah, And no, no, because it's already happening. So let me list off a couple examples. We have McCormack, who is the host of the America Plus podcast. He is creating his he's very much a visual person by nature and a videographer who just happens to have created a podcast, and he's creating a film called Magic Mushroom Fun Time.
And what he's going to do is he's going to put value for value music in and his selected three songs, and these are going to be core to, I guess, the experience that he's creating. He's using a mixture of, I believe, like in real life filming of, of him and his girlfriend and visuals created through mid Journey to create a video. And then he's going to blend this all together and hopefully he'll maybe with my help, be able to figure out how to create this into a into a video podcast to then enable payments to be able to go out to the value for value musicians who are used, and that to himself and his girlfriend who acted in it, maybe into me if I help him out with all of this.
So it's like, okay, well this is where video is starting to emerge. And with audio and voice of music, we have the behind the schemes. I've talked about this podcast a couple of times. They are the most wacky, craziest podcast experience you will ever see. And that was this one time where I remember they were creating GIFs or GIFs. How have you pronounced that, to put it in the chapter Art. So essentially when you are listening to the podcast, you are kind of actually getting a video experience in a much smaller compressed format because they were using GIFs and when one chapter finished, the next one would start and then the next gif would start.
So they were able to kind of create a little video here. Once again, it's it's different. It's not. It's a different medium. What they're doing over there was once again they're putting music and value for value able and the wolf, the first V for V musicians to create a full album dedicated to and utilising all the the technology that was available at the time. So this was roughly two years ago and Christmas, the album was created by people who enjoyed their music or who wanted to help contribute to what they were doing and they got a split. So once again, okay, now we're seeing people who are much better at more the visual art, being able to interact with the musician and once again kind of get paid for it.
We see Dred Scott, someone who maybe doesn't have particular skills in videography or audio or who is not particularly a creative themself. He he's creating chapters for multiple shows in the post-production stage, and he's adding his own spin into the art to be able to create something that is different, that is new, that is valuable, and he is also getting rewarded for it. Okay, Well, now we're seeing people who maybe on on the highest end of the creativity spectrum. And I very much put myself on that as well, being able to help contribute and participate in in a digital medium.
Let's look at the doleful so into the doleful verse. This is a a family of of ten brothers and one sister or nine brothers and one sister of ten of ten kids who are musicians. It's like the epitome of what I imagine like the rural South America to be. And they've created a podcast together to showcase the music, to talk about what they were doing with their music. They play live music on this podcast. I can boost into it, and it's a way for them to hike, highlight, to showcase what is going on with all of their old catalogue and bring it into this new medium, into this new world, because they're sick of Spotify and they're sick of the what they would call the exploitive nature of it, where you put your music up and you get nothing in reward or you get a pittance like a tool from Spotify.
Here is some money in my spit. Take it. We have text commenting of listeners. Once again it's people produce as of a show appearing as chapters for crowdsourced info. I participated in this myself where Adam and Dave on podcasting 2.3 were saying something about one of my shows and I was like, Oh, it's not exactly right. I sent in a boost in at that time so that when people are listening in, if they happen to check out their app, they will see, Oh, COD can't actually send a message here clarifying what they were saying. And then we had who was I think it was Chad.
If being able to then boost and after that and see say kind of like, oh, I see your message. Thank you for that kind. There's so much kind of cool stuff going on where everyone can participate. Once again, this this ability for digital mediums to all merge and together. And I very much imagine that in five years time there is going to be a word for whatever the hell is going on here. I don't know what it is going to be, but very much in the same that podcasting was a completely new way to access audio in a different format that was on demand that was not through a radio station.
I very much think that we're creating something here which will be of a similar magnitude, maybe even bigger. Who knows where in five, ten years time it's going to be like, What the hell is this thing? This is completely different. V for the music is an example of this. Maybe it will be that. But now I had this recent chat on the models with this guy called Alexander Watson up and he's an artist. He creates things, but he creates it through code and so he puts this code onto a blockchain. And then this interacts with how with people, when they interact with the art, they can actually participate in it.
And he had this example where it was, you know, imagine if you had a Picasso painting and you were able to add a stroke to it yourself whilst it still retained the appearance and the recognition of everyone of being a Picasso painting. So you adding it has not defaced it, you've actually added to the art yourself that is a extremely huge draw. And in this context we were talking about being able to do this via blockchain and, and you know, as you are participating with the art, you get to choose what is actually being created and this will affect the kind of whole set of of the code that is.
And the code allows for this. And I think there's a very similar parallel to what's going on here with, with everything that we're doing value for value, podcasting and music and and text and video and things like this. It's adding that interactive element from the audience where, you know, I'm kind of doing it now via Boostagrams. I read out your boost agrams and I very much thank you for those messages that you coming in. What if you can do it with I suppose my guidance I don't want you just coming in and rushing and completely taking over the show.
But what if you have the creativity to add to the show, much like Drebb has done? Much like the Doerfels are doing with their music, much like Able and the Wolf did with the the artists coming in and creating chapter art, much like Cole is doing with value for value music. There's just so many ways to collaborate, to participate. And it's it's not limited. We're taking down the barriers and it's it's amazing. It's so, so cool. Which gets onto the final portion of this is I'm my, I suppose, value for value vision of the future. I it's I think it's an adding to the pie.
It's not necessarily going to take away from advertising or paywalls or things like that. Those certainly still will exist. But I do want to give a reminder. Okay, let's look at what's happened to completely new radical distribution methods of digital content. And we'll just take radio here, digital newspapers and even TV. I believe that advertising has made them all trash. They are listening to the radio now is impossible for me. Newspapers, if you want to look at something online, you know, try looking at a Forbes article and you will get hit with a paywall immediately.
TV is just a cesspool of what is it? Probably like 12 minutes to every for every 30 minutes of programming. 12 minutes of it is ads. And it's like, how can we get more of this into their they kind of proud of being able to put 12 minutes of ads in. It's like, are you kidding this? I've heard advertisers talking about how it's it's amazing job that they've been able to do that. And in this case it's usually like a digital marketing show talking about monetisation or some bullshit. And it's just look, I think we're at the dawn of a new age. I'm not the type for hyperbolic.
I'm very much a calm, rational person, but value for value. There's a reason I created the value for value show and I truly believe we're going to see an unbelievable explosion of creativity brought about by the combination of RSS Bitcoin and value for value. And I, I don't know what's going to come from this, but I'm excited. I think it's just even just value for value music is not my socks off and is consuming large portions of my time. Literally just now. Before this, I was listening to a new show called Upbeat by Salty Crayon and it's another addition to this twist of creativity, of people sharing, collaborating and just creating a new medium.
I Yeah, I'll leave it at that. It's just so slow down. Cool. And I love it. So I do want to thank some people on this last episode of Season four. Welcome to the Value for Value Instagram and we've got a couple of boosts in. I saw Sam Sethi is listening into the live. Thank you very much for that, Sam. I was going to mention I am live with all of these. There will be a new timing for this coming up in the future, which should be on a monday instead of a Wednesday for myself. So just a little highlight for that, but a couple of boosts that we come in here and there from some classic supporters.
We have Macintosh and he says, Sorry, it's been a bit I'm overwhelmed. I overwhelmed my Fountain app and couldn't get in it for over a week. Great episode 40 to 4242 Sat-Sun using Fountain. So that's a double boost from him because he normally sends in a 2121 because he is the host of the Generation Bitcoin podcast and 21 is a very special number for them. So thank you very much for that. Macintosh fountain was coming out with the it's 1.0 release and so any issues that you've been having with that, I know I've been having some of myself just with them crashing should be resolved very soon, so just stick with it, my friend.
We have another one here from who else? Michael McCormack, host of America Plus. And he says video is necessary because we are visual creatures. There has to be a different way to host distribute video. I'm sure there is a new solution around the corner. 3333 sets it using fountain as well. Very much thank you call for the the lucky threes there once again he'll be distributing magic mushroom fun time on Christmas of this year so I know he's definitely going to put it up on Twitter and expand Maybe as a as a podcast itself. We'll just have to see with that.
But very much worth checking in and tuning in to his podcast as well to to hear more about that. And then the final one here we had from a column owner and he says, I love your podcast a thousand sets once again sent using Fountain column owner once again. So Libra, host of the Lightning Thrashers podcast, I should just make sure. Yes. Lightning Thrashers podcast, which is a metal V for the music podcast. So if you feel like you know this VP of music, they're just playing pop songs or they're not playing anything that I specifically love, well, there's a metal podcast for you to tune into.
You know, we're starting to get into the neat stuff here, so this is so cool, so gratifying, so appreciating. Thank you ever and for for really joining in and helping to support the show. It it does make a big, big difference to to myself to be able to host this to receive these messages. That's the most important thing to know that people are listening and it's helpful. And we even got a live on here so slowly vis a vis the future of all payments, lightning, thrashers, lightning emoji, I don't know what that is. The emoji where it's like the pinky and the point of finger pointed up Rock on 3333 sent using pod.
Thank you, Coleman. Very, very much appreciated. Go check out lightning crashes is my recommendation. Okay. We're going to get into my tip section here and I eat my own dog food. So everything that I've talked about on here, you send me everything that I've highlighted. It's it's it's something that I've used. I've tuned in to all of these shows. I've played around with all of these apps. And I very much appreciate when I'm this is an educational show. I'm doing this to try and help newcomers to perhaps even people who are already well aware of what value for value is to unlock a new niche, to think about something different, to highlight what I think is is really happening here and what's important about it.
And all I just want to know is coming up to this next season to season four is how can I make this show better? What do you want to hear? What things that you think I'm missing about or not talking about value for value related and my current plan at the moment is that I will I've got I've been reading quite a few books about technology and how they change the world, especially digital stuff. So when I'm thinking of this, I'm thinking of things like Common is Air by Louis Heid, which is all about IP and how it's it's not actually that helpful and stifles creativity.
I'm thinking of like books about Neil Postman Amusing Ourselves to Death, where he was talking about why he believes that TV is is actually a kind of trash, and he links this to advertising. Funnily enough, which is very relevant to this show. I'm thinking about books like The Long Tail by Chris Anderson, and he was really focusing on what happened with Napster and music and that explosion of creativity that was unlocked, of people being able to access music in this long tail. So what I was thinking of for season four was highlighting some particular points on these.
I wouldn't call it philosophical. It's more it's more technological, I guess is what I was roughly thinking. So the episode would be based around a particular topic on, okay, what happens when distribution mediums get unlocked and what happens when collaboration is made easier? What happens when the ability to send micropayments or to have direct peer to peer payments occurs? So that is generally what I'm thinking. But once again, I want to to hear your thoughts. And I might add, might if blueberry is got it sorted by then. I know Todd is is working on it.
I might even be able to start highlighting something too, being playing around with value for value music and putting in a split and being able to do it live and things like this. So that's, that's kind of what I'm planning for for season four. But once again, tips, please give me your tips on on how I can improve the show. So season four, I think I'll start in about a month or so. Yeah, I've been under a bit of stress recently, so I would have liked to have started it soon, but I definitely think I need a break. So that will I'll be back for sure and I'll be back sooner rather than later.
And I'm not going to take another huge break like I did between season one and season two and season two and season three. So yeah, that's that's very much what I am planning for that. My app and service highlight, if you haven't done it, I really, really do recommend going on to podcast index dot org slash apps. So this is the place where you'll have heard all of this many times before because people are saying go to new podcast apps or podcast app WSJ.com. This is where you're actually going, this is where it's getting linked to and if you haven't done it, it's worth just checking out everything that is on here.
So, you know, it says supporting apps, directories and hosting companies. And we've got POD fans right at the top that Sam is talking about and it's it's ordered by the amount of tags and things that each one supports. But it's worth just going in here and going, okay, look, we've got POD fans, a completely new progressive web app slash hosting thing hosting for or ability for podcasts to add extra bits to their feed, which is because their hosts are not particularly playing. The hosts are not at the cutting edge of technology, let's put it that way.
So we've got that. We've got sovereign feeds, which is semi hosting and allows you to create your own feed blueberry. Just beneath that, once again, another hosting a hosting company that is well on board and at the top of this list and hence why I am using it for this very show and why I'm moving one of my other shows over to their Got Podcast Guru, another app. We've got just so many things. RSS Blue just added the ability for value for value music and musicians. Sorry, this is more for people who want to play value for value music to be able to create time splits and I'm sure they do hosting as well for for music.
We've got pitches by talks about that in one of the recent episodes. So this is being able to do value for value payments in a video platform. A host of apps, we've got Standard FM, This is where you can create transcripts kind of within the app and be able to create things like that. We've got land beats, which is where you can play all this value for value music. So it's a music app. The split kit transistor dystopia, there's just podcast chapters. It's just hard, many things going on here. It's absolutely insane how much interconnected weaving of specific stuff is on here.
It truly is mind blowing. So if you think I'm, you know, I'm I'm kind of hyping it up. TIME Where is value for why isn't value for value on Spotify? Why aren't these big companies doing it? They're going to take a while. It's it's just the nature of the beast. But there's so much stuff here now where it's like, you don't even need those. Like, I haven't used Spotify for a long, long time because all of these apps that I'm using are just better. They are just truly better. And it takes a while for people to find out just how much better they are.
So that is my app and service highlight. Please check out podcast apps dot com and you'll see some very, very cool, very interesting things there which you can play around with not just for the a podcasting app but for all of these other abilities to create and do interesting things with transcripts, with the services, with all sorts of stuff. Incredible. So I'm going to wrap it up here and with my value for value section as usual, I'm going to give 15% to someone and I'm going to give it to the podcast index themselves. So the visionaries who started this project to combine RSS Bitcoin and value for value, you know, Adam and Dave that look, Adam's a visionary for helping to create podcasting, so he's already, he's already got the chops.
Dave is just a wonderful human being. And these two guys who just started this thing, what, three years ago roughly, and look where we are now, there's so much creativity, so much awesome, amazing things going on. And they deserve all the recognition they, you know, as much as podcasting to an hour it probably will be and value for value as well. Adam came up with the term John C Dvorak on his show on the recent models episode where I had a chat with him. He was already saying like, you know, people are saying value for value of the TV without realising the origin of the term, which is showcasing just how broad scale and how far out it's going.
So it's super amazing and they really do deserve all the props and, and for what they're doing and what they're creating, it's so amazing. So I'm going to end it here once again. Time, talent and treasure. This is the value for Value podcast. These are the three things that help this podcast tick along. Please just share an episode with a digital creator. That's that's what all I ask for you for, for this episode. If you know a musician who is struggling and not enjoying Spotify, send them to the Value for Value podcast or to somewhere where you believe that it will help them to to understand what is going on.
And that's all I ask. And if you know someone who is interested in these things, it's going to it has to start with the creators and letting their audience know, Hey, you can come support me here. So if you know someone who is like that, please share the show with them or or even any of the other resources I've talked about. Once again, this is educational. I want you to just create the best thing, do the best thing for for someone who is showing an interest in wanting to learn so very much would be appreciate if you could do that talent I've already listed off.
How can I make the show better? What do you want to hear? What is missing? Any book recommendations for? I was talking about with those ideas about technology and how that's going, how that has changed and altered altered things. Please send them to me. I want to hear them. And then finally, treasure. We've seen quite a few people bursting into this show, listening in live, and you can do this on the new podcast app. I just listed it off before the age that I covered in my highlighting section were Let's see if I can do this off the top of my head. Fountain pod vers cura costa pod fans costa matic breeze podcast guru.
And there's one more. I'll bring it up quickly right now so I don't leave that last one out and the last one there, while you can do it on the podcast index website as well. And then pod friend of course almost, almost missed Martin's app at the end. You can also do this on the podcast index website or you can do this directly to me if you go to me and models podcast dot com. I've got a video there showcasing how to use the new apps. I've got an explanation of a text, explanation of everything that's going on. I've even got a little lightning address there for someone who's absolutely new, has no idea what Bitcoin lightning is.
All those things. If you copy that in link, it'll give you a, a highlight of of how to do that. And I think I put 2000 stats on there if you want to try that out as well. So lots of things you can do lots of stuff to play around with and I very much do appreciate it when you burst into the show and not only show your support, but give me some content for the the next episodes, the next season. And yeah, well, I'll be back soon to read those out. Thank you everyone, for joining me to to the end of the season. It was another fantastic learning experience for me, going live, trying out all these things, and I really do hope that I've have helped to enlighten and to to help some people out.
That's that's why I'm doing this. So we'll leave it there for today. And until shortly. Chao for now, Kyrin out.
